Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 554 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$16,255.37
Filtered tolls
$4,876.57
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01001123 | UberEats | $20.69 | $6.21 | $14.48 | 2026-03-25 17:16:19 |
| TXN-01001054 | UberEats | $31.43 | $9.43 | $22.00 | 2026-03-25 16:05:19 |
| TXN-01000942 | UberEats | $20.22 | $6.07 | $14.15 | 2026-03-25 15:13:44 |
| TXN-01000849 | UberEats | $24.94 | $7.48 | $17.46 | 2026-03-25 14:48:37 |
| TXN-01001059 | UberEats | $35.40 | $10.62 | $24.78 | 2026-03-25 14:35:04 |
| TXN-01000859 | UberEats | $18.34 | $5.50 | $12.84 | 2026-03-25 14:20:54 |
| TXN-01000762 | UberEats | $16.71 | $5.01 | $11.70 | 2026-03-25 13:53:44 |
| TXN-01000808 | UberEats | $41.04 | $12.31 | $28.73 | 2026-03-25 13:31:02 |
| TXN-01001209 | UberEats | $36.58 | $10.97 | $25.61 | 2026-03-25 13:26:56 |
| TXN-01000845 | UberEats | $18.44 | $5.53 | $12.91 | 2026-03-25 13:23:56 |
| TXN-01001246 | UberEats | $37.16 | $11.15 | $26.01 | 2026-03-25 13:00:49 |
| TXN-01001003 | UberEats | $39.07 | $11.72 | $27.35 | 2026-03-25 12:54:27 |
| TXN-01001242 | UberEats | $34.26 | $10.28 | $23.98 | 2026-03-25 12:44:31 |
| TXN-01000976 | UberEats | $38.98 | $11.69 | $27.29 | 2026-03-25 12:42:29 |
| TXN-01001050 | UberEats | $36.60 | $10.98 | $25.62 | 2026-03-25 12:40:09 |
| TXN-01000921 | UberEats | $16.22 | $4.87 | $11.35 | 2026-03-25 12:23:00 |
| TXN-01001019 | UberEats | $27.11 | $8.13 | $18.98 | 2026-03-25 12:10:37 |
| TXN-01001044 | UberEats | $33.40 | $10.02 | $23.38 | 2026-03-25 07:46:39 |
| TXN-01001163 | UberEats | $19.40 | $5.82 | $13.58 | 2026-03-24 19:30:34 |
| TXN-01000964 | UberEats | $24.79 | $7.44 | $17.35 | 2026-03-24 18:39:06 |
| TXN-01000716 | UberEats | $19.77 | $5.93 | $13.84 | 2026-03-24 17:39:41 |
| TXN-01001085 | UberEats | $18.75 | $5.62 | $13.13 | 2026-03-24 17:17:53 |
| TXN-01000724 | UberEats | $23.85 | $7.16 | $16.69 | 2026-03-24 17:12:47 |
| TXN-01001111 | UberEats | $32.79 | $9.84 | $22.95 | 2026-03-24 14:55:02 |
| TXN-01000996 | UberEats | $38.88 | $11.66 | $27.22 | 2026-03-24 13:44:35 |