Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 554 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$16,255.37
Filtered tolls
$4,876.57
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01001024 | UberEats | $34.29 | $10.29 | $24.00 | 2026-03-24 12:11:33 |
| TXN-01001025 | UberEats | $17.85 | $5.36 | $12.49 | 2026-03-24 11:34:34 |
| TXN-01000988 | UberEats | $33.02 | $9.91 | $23.11 | 2026-03-24 11:31:00 |
| TXN-01001004 | UberEats | $36.87 | $11.06 | $25.81 | 2026-03-24 11:24:09 |
| TXN-01001079 | UberEats | $20.36 | $6.11 | $14.25 | 2026-03-24 11:10:11 |
| TXN-01000745 | UberEats | $27.13 | $8.14 | $18.99 | 2026-03-24 10:45:36 |
| TXN-01000887 | UberEats | $32.85 | $9.86 | $22.99 | 2026-03-24 08:49:49 |
| TXN-01000749 | UberEats | $21.97 | $6.59 | $15.38 | 2026-03-24 07:54:55 |
| TXN-01001118 | UberEats | $29.53 | $8.86 | $20.67 | 2026-03-24 07:41:13 |
| TXN-01001207 | UberEats | $33.78 | $10.13 | $23.65 | 2026-03-23 21:30:19 |
| TXN-01000888 | UberEats | $33.63 | $10.09 | $23.54 | 2026-03-23 20:41:11 |
| TXN-01001101 | UberEats | $31.69 | $9.51 | $22.18 | 2026-03-23 20:10:14 |
| TXN-01001115 | UberEats | $19.54 | $5.86 | $13.68 | 2026-03-23 19:58:54 |
| TXN-01000973 | UberEats | $24.22 | $7.27 | $16.95 | 2026-03-23 18:01:06 |
| TXN-01000844 | UberEats | $36.27 | $10.88 | $25.39 | 2026-03-23 15:42:16 |
| TXN-01001169 | UberEats | $25.50 | $7.65 | $17.85 | 2026-03-23 14:26:44 |
| TXN-01000746 | UberEats | $32.23 | $9.67 | $22.56 | 2026-03-23 14:23:03 |
| TXN-01000726 | UberEats | $40.64 | $12.19 | $28.45 | 2026-03-23 13:15:31 |
| TXN-01000928 | UberEats | $41.70 | $12.51 | $29.19 | 2026-03-23 13:12:10 |
| TXN-01000710 | UberEats | $16.13 | $4.84 | $11.29 | 2026-03-23 10:37:14 |
| TXN-01000860 | UberEats | $23.20 | $6.96 | $16.24 | 2026-03-22 20:00:50 |
| TXN-01000926 | UberEats | $40.48 | $12.14 | $28.34 | 2026-03-22 18:38:33 |
| TXN-01001040 | UberEats | $20.05 | $6.01 | $14.04 | 2026-03-22 18:02:05 |
| TXN-01000739 | UberEats | $27.27 | $8.18 | $19.09 | 2026-03-22 17:03:19 |
| TXN-01001063 | UberEats | $24.27 | $7.28 | $16.99 | 2026-03-22 13:42:19 |