Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 554 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$16,255.37
Filtered tolls
$4,876.57
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01001204 | UberEats | $36.78 | $11.03 | $25.75 | 2026-03-22 13:26:16 |
| TXN-01001068 | UberEats | $28.43 | $8.53 | $19.90 | 2026-03-22 13:19:31 |
| TXN-01000774 | UberEats | $20.32 | $6.10 | $14.22 | 2026-03-22 13:07:34 |
| TXN-01000772 | UberEats | $24.48 | $7.34 | $17.14 | 2026-03-22 12:04:12 |
| TXN-01000915 | UberEats | $39.40 | $11.82 | $27.58 | 2026-03-22 11:55:45 |
| TXN-01000882 | UberEats | $28.66 | $8.60 | $20.06 | 2026-03-22 11:55:30 |
| TXN-01000972 | UberEats | $36.69 | $11.01 | $25.68 | 2026-03-22 10:31:28 |
| TXN-01000879 | UberEats | $22.51 | $6.75 | $15.76 | 2026-03-22 09:23:45 |
| TXN-01000961 | UberEats | $38.91 | $11.67 | $27.24 | 2026-03-22 09:16:41 |
| TXN-01000711 | UberEats | $29.45 | $8.83 | $20.62 | 2026-03-22 07:44:21 |
| TXN-01000753 | UberEats | $24.37 | $7.31 | $17.06 | 2026-03-21 20:20:17 |
| TXN-01001208 | UberEats | $16.33 | $4.90 | $11.43 | 2026-03-21 19:38:14 |
| TXN-01000816 | UberEats | $34.92 | $10.48 | $24.44 | 2026-03-21 19:31:41 |
| TXN-01000909 | UberEats | $38.50 | $11.55 | $26.95 | 2026-03-21 19:21:23 |
| TXN-01000709 | UberEats | $35.51 | $10.65 | $24.86 | 2026-03-21 18:45:06 |
| TXN-01000767 | UberEats | $37.83 | $11.35 | $26.48 | 2026-03-21 18:23:29 |
| TXN-01001186 | UberEats | $39.96 | $11.99 | $27.97 | 2026-03-21 17:36:25 |
| TXN-01000718 | UberEats | $19.99 | $6.00 | $13.99 | 2026-03-21 17:28:55 |
| TXN-01000873 | UberEats | $23.02 | $6.91 | $16.11 | 2026-03-21 17:05:12 |
| TXN-01001122 | UberEats | $35.50 | $10.65 | $24.85 | 2026-03-21 16:35:30 |
| TXN-01000765 | UberEats | $41.37 | $12.41 | $28.96 | 2026-03-21 15:03:09 |
| TXN-01001232 | UberEats | $22.16 | $6.65 | $15.51 | 2026-03-21 13:10:50 |
| TXN-01001112 | UberEats | $34.03 | $10.21 | $23.82 | 2026-03-21 12:51:30 |
| TXN-01001065 | UberEats | $24.23 | $7.27 | $16.96 | 2026-03-21 11:20:15 |
| TXN-01000986 | UberEats | $18.87 | $5.66 | $13.21 | 2026-03-21 09:40:53 |