Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 554 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$16,255.37
Filtered tolls
$4,876.57
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01001031 | UberEats | $38.86 | $11.66 | $27.20 | 2026-03-20 20:07:24 |
| TXN-01000891 | UberEats | $26.99 | $8.10 | $18.89 | 2026-03-20 19:29:16 |
| TXN-01001073 | UberEats | $31.05 | $9.31 | $21.74 | 2026-03-20 19:13:58 |
| TXN-01001048 | UberEats | $27.35 | $8.21 | $19.14 | 2026-03-20 19:01:30 |
| TXN-01001247 | UberEats | $32.50 | $9.75 | $22.75 | 2026-03-20 18:56:01 |
| TXN-01001152 | UberEats | $23.48 | $7.04 | $16.44 | 2026-03-20 18:52:21 |
| TXN-01000899 | UberEats | $36.92 | $11.08 | $25.84 | 2026-03-20 18:43:08 |
| TXN-01000954 | UberEats | $23.09 | $6.93 | $16.16 | 2026-03-20 18:30:51 |
| TXN-01000708 | UberEats | $20.35 | $6.11 | $14.24 | 2026-03-20 17:46:44 |
| TXN-01000779 | UberEats | $40.99 | $12.30 | $28.69 | 2026-03-20 15:43:19 |
| TXN-01000789 | UberEats | $37.22 | $11.17 | $26.05 | 2026-03-20 15:24:43 |
| TXN-01000993 | UberEats | $29.06 | $8.72 | $20.34 | 2026-03-20 14:38:58 |
| TXN-01000920 | UberEats | $32.38 | $9.71 | $22.67 | 2026-03-20 14:30:24 |
| TXN-01001043 | UberEats | $27.69 | $8.31 | $19.38 | 2026-03-20 14:01:24 |
| TXN-01001113 | UberEats | $36.39 | $10.92 | $25.47 | 2026-03-20 13:51:47 |
| TXN-01000819 | UberEats | $37.03 | $11.11 | $25.92 | 2026-03-20 13:44:18 |
| TXN-01000720 | UberEats | $31.25 | $9.38 | $21.87 | 2026-03-20 13:27:20 |
| TXN-01001105 | UberEats | $17.87 | $5.36 | $12.51 | 2026-03-20 13:06:01 |
| TXN-01000901 | UberEats | $39.41 | $11.82 | $27.59 | 2026-03-20 13:02:37 |
| TXN-01001173 | UberEats | $27.21 | $8.16 | $19.05 | 2026-03-20 12:51:47 |
| TXN-01001210 | UberEats | $30.51 | $9.15 | $21.36 | 2026-03-20 12:45:47 |
| TXN-01000966 | UberEats | $33.48 | $10.04 | $23.44 | 2026-03-20 11:52:35 |
| TXN-01000830 | UberEats | $25.13 | $7.54 | $17.59 | 2026-03-20 11:30:50 |
| TXN-01000713 | UberEats | $17.92 | $5.38 | $12.54 | 2026-03-20 10:51:06 |
| TXN-01000769 | UberEats | $32.48 | $9.74 | $22.74 | 2026-03-20 10:36:03 |