Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 454 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$11,890.74
Filtered tolls
$309.30
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01001615 | Toast | $29.47 | $0.77 | $28.70 | 2026-03-17 12:01:55 |
| TXN-01001590 | Toast | $25.51 | $0.66 | $24.85 | 2026-03-17 11:29:54 |
| TXN-01001773 | Toast | $24.55 | $0.64 | $23.91 | 2026-03-16 20:03:31 |
| TXN-01001834 | Toast | $26.21 | $0.68 | $25.53 | 2026-03-16 17:42:37 |
| TXN-01001718 | Toast | $25.77 | $0.67 | $25.10 | 2026-03-16 16:51:55 |
| TXN-01001825 | Toast | $32.28 | $0.84 | $31.44 | 2026-03-16 16:27:57 |
| TXN-01001658 | Toast | $16.86 | $0.44 | $16.42 | 2026-03-16 15:04:38 |
| TXN-01001933 | Toast | $26.96 | $0.70 | $26.26 | 2026-03-16 12:49:19 |
| TXN-01001576 | Toast | $27.65 | $0.72 | $26.93 | 2026-03-16 11:54:29 |
| TXN-01001556 | Toast | $24.81 | $0.65 | $24.16 | 2026-03-15 21:39:44 |
| TXN-01001550 | Toast | $17.96 | $0.47 | $17.49 | 2026-03-15 20:02:08 |
| TXN-01001568 | Toast | $15.70 | $0.41 | $15.29 | 2026-03-15 18:37:37 |
| TXN-01001589 | Toast | $22.60 | $0.59 | $22.01 | 2026-03-15 18:05:01 |
| TXN-01001636 | Toast | $28.82 | $0.75 | $28.07 | 2026-03-15 14:05:20 |
| TXN-01001811 | Toast | $24.82 | $0.65 | $24.17 | 2026-03-15 13:43:41 |
| TXN-01001680 | Toast | $17.42 | $0.45 | $16.97 | 2026-03-15 13:13:08 |
| TXN-01001914 | Toast | $29.11 | $0.76 | $28.35 | 2026-03-15 11:48:33 |
| TXN-01001754 | Toast | $25.10 | $0.65 | $24.45 | 2026-03-15 11:43:48 |
| TXN-01001915 | Toast | $24.12 | $0.63 | $23.49 | 2026-03-15 11:27:26 |
| TXN-01001758 | Toast | $19.67 | $0.51 | $19.16 | 2026-03-15 11:12:01 |
| TXN-01001691 | Toast | $19.21 | $0.50 | $18.71 | 2026-03-14 21:10:57 |
| TXN-01001942 | Toast | $26.39 | $0.69 | $25.70 | 2026-03-14 19:23:29 |
| TXN-01001874 | Toast | $14.38 | $0.37 | $14.01 | 2026-03-14 19:13:30 |
| TXN-01001569 | Toast | $21.82 | $0.57 | $21.25 | 2026-03-14 18:57:20 |
| TXN-01001644 | Toast | $27.46 | $0.71 | $26.75 | 2026-03-14 18:28:47 |