Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 554 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$16,255.37
Filtered tolls
$4,876.57
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01001140 | UberEats | $18.42 | $5.53 | $12.89 | 2026-03-17 18:35:58 |
| TXN-01001006 | UberEats | $20.24 | $6.07 | $14.17 | 2026-03-17 18:09:53 |
| TXN-01001062 | UberEats | $22.13 | $6.64 | $15.49 | 2026-03-17 17:57:12 |
| TXN-01000732 | UberEats | $26.33 | $7.90 | $18.43 | 2026-03-17 17:32:49 |
| TXN-01000913 | UberEats | $25.91 | $7.77 | $18.14 | 2026-03-17 14:55:54 |
| TXN-01001197 | UberEats | $22.46 | $6.74 | $15.72 | 2026-03-17 14:08:08 |
| TXN-01000910 | UberEats | $22.80 | $6.84 | $15.96 | 2026-03-17 14:07:30 |
| TXN-01000870 | UberEats | $37.11 | $11.13 | $25.98 | 2026-03-17 13:53:31 |
| TXN-01000757 | UberEats | $35.98 | $10.79 | $25.19 | 2026-03-17 13:35:29 |
| TXN-01001144 | UberEats | $17.96 | $5.39 | $12.57 | 2026-03-17 13:07:51 |
| TXN-01000839 | UberEats | $33.08 | $9.92 | $23.16 | 2026-03-17 12:03:25 |
| TXN-01000947 | UberEats | $41.51 | $12.45 | $29.06 | 2026-03-17 12:03:06 |
| TXN-01000924 | UberEats | $38.64 | $11.59 | $27.05 | 2026-03-17 11:24:32 |
| TXN-01001145 | UberEats | $29.29 | $8.79 | $20.50 | 2026-03-16 20:52:50 |
| TXN-01001189 | UberEats | $32.67 | $9.80 | $22.87 | 2026-03-16 20:49:55 |
| TXN-01000952 | UberEats | $40.65 | $12.19 | $28.46 | 2026-03-16 20:05:23 |
| TXN-01000869 | UberEats | $28.31 | $8.49 | $19.82 | 2026-03-16 20:01:21 |
| TXN-01001216 | UberEats | $31.98 | $9.59 | $22.39 | 2026-03-16 18:31:12 |
| TXN-01001074 | UberEats | $17.04 | $5.11 | $11.93 | 2026-03-16 16:34:30 |
| TXN-01001200 | UberEats | $29.99 | $9.00 | $20.99 | 2026-03-16 16:08:44 |
| TXN-01001230 | UberEats | $29.49 | $8.85 | $20.64 | 2026-03-16 15:19:12 |
| TXN-01001162 | UberEats | $39.64 | $11.89 | $27.75 | 2026-03-16 14:48:36 |
| TXN-01001088 | UberEats | $18.10 | $5.43 | $12.67 | 2026-03-16 13:58:14 |
| TXN-01000865 | UberEats | $38.66 | $11.60 | $27.06 | 2026-03-16 13:31:36 |
| TXN-01001082 | UberEats | $22.06 | $6.62 | $15.44 | 2026-03-16 13:02:42 |