Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 554 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$16,255.37
Filtered tolls
$4,876.57
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01001155 | UberEats | $40.01 | $12.00 | $28.01 | 2026-03-14 15:12:15 |
| TXN-01001142 | UberEats | $31.68 | $9.50 | $22.18 | 2026-03-14 14:25:36 |
| TXN-01000914 | UberEats | $19.98 | $5.99 | $13.99 | 2026-03-14 13:36:57 |
| TXN-01000941 | UberEats | $37.47 | $11.24 | $26.23 | 2026-03-14 13:26:18 |
| TXN-01000758 | UberEats | $16.30 | $4.89 | $11.41 | 2026-03-14 12:50:19 |
| TXN-01000984 | UberEats | $31.80 | $9.54 | $22.26 | 2026-03-14 11:54:25 |
| TXN-01000842 | UberEats | $31.53 | $9.46 | $22.07 | 2026-03-14 10:13:10 |
| TXN-01000731 | UberEats | $16.45 | $4.93 | $11.52 | 2026-03-14 09:03:50 |
| TXN-01001017 | UberEats | $23.66 | $7.10 | $16.56 | 2026-03-13 22:04:11 |
| TXN-01000885 | UberEats | $26.03 | $7.81 | $18.22 | 2026-03-13 19:49:13 |
| TXN-01001041 | UberEats | $17.98 | $5.39 | $12.59 | 2026-03-13 19:35:04 |
| TXN-01001095 | UberEats | $21.52 | $6.46 | $15.06 | 2026-03-13 18:26:01 |
| TXN-01001069 | UberEats | $30.28 | $9.08 | $21.20 | 2026-03-13 18:05:53 |
| TXN-01000958 | UberEats | $33.53 | $10.06 | $23.47 | 2026-03-13 17:49:22 |
| TXN-01000918 | UberEats | $35.66 | $10.70 | $24.96 | 2026-03-13 17:10:31 |
| TXN-01001243 | UberEats | $20.98 | $6.29 | $14.69 | 2026-03-13 16:20:46 |
| TXN-01001000 | UberEats | $41.16 | $12.35 | $28.81 | 2026-03-13 15:44:40 |
| TXN-01000846 | UberEats | $25.90 | $7.77 | $18.13 | 2026-03-13 14:16:28 |
| TXN-01001143 | UberEats | $16.22 | $4.87 | $11.35 | 2026-03-13 14:06:35 |
| TXN-01000951 | UberEats | $33.15 | $9.94 | $23.21 | 2026-03-13 13:57:28 |
| TXN-01001128 | UberEats | $34.26 | $10.28 | $23.98 | 2026-03-13 13:40:00 |
| TXN-01000755 | UberEats | $39.28 | $11.78 | $27.50 | 2026-03-13 12:33:02 |
| TXN-01001091 | UberEats | $19.67 | $5.90 | $13.77 | 2026-03-13 12:32:41 |
| TXN-01000804 | UberEats | $41.58 | $12.47 | $29.11 | 2026-03-13 11:37:20 |
| TXN-01001126 | UberEats | $36.23 | $10.87 | $25.36 | 2026-03-13 11:32:25 |