Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 554 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$16,255.37
Filtered tolls
$4,876.57
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01001097 | UberEats | $32.28 | $9.68 | $22.60 | 2026-03-09 20:09:03 |
| TXN-01000850 | UberEats | $21.95 | $6.58 | $15.37 | 2026-03-09 19:52:33 |
| TXN-01001135 | UberEats | $23.45 | $7.03 | $16.42 | 2026-03-09 19:32:33 |
| TXN-01000802 | UberEats | $39.67 | $11.90 | $27.77 | 2026-03-09 19:14:36 |
| TXN-01000974 | UberEats | $26.47 | $7.94 | $18.53 | 2026-03-09 17:00:52 |
| TXN-01000989 | UberEats | $29.73 | $8.92 | $20.81 | 2026-03-09 16:27:53 |
| TXN-01000970 | UberEats | $41.03 | $12.31 | $28.72 | 2026-03-09 15:35:41 |
| TXN-01000750 | UberEats | $16.42 | $4.93 | $11.49 | 2026-03-09 15:24:58 |
| TXN-01001177 | UberEats | $38.16 | $11.45 | $26.71 | 2026-03-09 14:44:10 |
| TXN-01000828 | UberEats | $34.61 | $10.38 | $24.23 | 2026-03-09 13:46:26 |
| TXN-01001237 | UberEats | $32.17 | $9.65 | $22.52 | 2026-03-09 13:09:44 |
| TXN-01001005 | UberEats | $17.46 | $5.24 | $12.22 | 2026-03-09 12:48:50 |
| TXN-01001253 | UberEats | $20.69 | $6.21 | $14.48 | 2026-03-09 12:31:12 |
| TXN-01000788 | UberEats | $40.32 | $12.10 | $28.22 | 2026-03-09 11:36:27 |
| TXN-01000866 | UberEats | $31.75 | $9.53 | $22.22 | 2026-03-09 11:25:09 |
| TXN-01000793 | UberEats | $30.25 | $9.07 | $21.18 | 2026-03-09 10:24:08 |
| TXN-01000812 | UberEats | $38.41 | $11.52 | $26.89 | 2026-03-09 08:37:45 |
| TXN-01001194 | UberEats | $28.26 | $8.48 | $19.78 | 2026-03-09 08:25:33 |
| TXN-01000917 | UberEats | $24.15 | $7.24 | $16.91 | 2026-03-09 07:17:13 |
| TXN-01001137 | UberEats | $22.25 | $6.67 | $15.58 | 2026-03-08 22:05:17 |
| TXN-01000723 | UberEats | $40.29 | $12.09 | $28.20 | 2026-03-08 19:42:56 |
| TXN-01001166 | UberEats | $33.81 | $10.14 | $23.67 | 2026-03-08 18:24:37 |
| TXN-01001151 | UberEats | $29.37 | $8.81 | $20.56 | 2026-03-08 18:16:15 |
| TXN-01001139 | UberEats | $21.25 | $6.38 | $14.87 | 2026-03-08 18:04:58 |
| TXN-01001020 | UberEats | $37.84 | $11.35 | $26.49 | 2026-03-08 13:45:59 |