Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 454 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$11,890.74
Filtered tolls
$309.30
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01001632 | Toast | $37.27 | $0.97 | $36.30 | 2026-04-01 22:36:42 |
| TXN-01001696 | Toast | $23.78 | $0.62 | $23.16 | 2026-04-01 22:07:29 |
| TXN-01001846 | Toast | $18.27 | $0.48 | $17.79 | 2026-04-01 20:05:01 |
| TXN-01001621 | Toast | $37.30 | $0.97 | $36.33 | 2026-04-01 19:09:22 |
| TXN-01001561 | Toast | $19.26 | $0.50 | $18.76 | 2026-04-01 17:13:17 |
| TXN-01001682 | Toast | $15.87 | $0.41 | $15.46 | 2026-04-01 15:27:02 |
| TXN-01001722 | Toast | $29.83 | $0.78 | $29.05 | 2026-04-01 13:45:10 |
| TXN-01001946 | Toast | $27.42 | $0.71 | $26.71 | 2026-04-01 13:16:37 |
| TXN-01001638 | Toast | $32.75 | $0.85 | $31.90 | 2026-04-01 12:01:05 |
| TXN-01001513 | Toast | $20.18 | $0.52 | $19.66 | 2026-04-01 10:49:03 |
| TXN-01001920 | Toast | $15.48 | $0.40 | $15.08 | 2026-04-01 09:59:41 |
| TXN-01001826 | Toast | $17.96 | $0.47 | $17.49 | 2026-03-31 23:48:09 |
| TXN-01001948 | Toast | $36.75 | $0.96 | $35.79 | 2026-03-31 22:52:10 |
| TXN-01001909 | Toast | $26.14 | $0.68 | $25.46 | 2026-03-31 20:09:41 |
| TXN-01001849 | Toast | $33.23 | $0.86 | $32.37 | 2026-03-31 19:19:57 |
| TXN-01001585 | Toast | $37.79 | $0.98 | $36.81 | 2026-03-31 19:02:27 |
| TXN-01001878 | Toast | $35.66 | $0.93 | $34.73 | 2026-03-31 18:31:30 |
| TXN-01001778 | Toast | $14.84 | $0.39 | $14.45 | 2026-03-31 18:03:44 |
| TXN-01001689 | Toast | $26.02 | $0.68 | $25.34 | 2026-03-31 17:32:36 |
| TXN-01001814 | Toast | $31.00 | $0.81 | $30.19 | 2026-03-31 17:04:06 |
| TXN-01001708 | Toast | $34.11 | $0.89 | $33.22 | 2026-03-31 15:48:45 |
| TXN-01001588 | Toast | $14.30 | $0.37 | $13.93 | 2026-03-31 14:13:08 |
| TXN-01001908 | Toast | $22.68 | $0.59 | $22.09 | 2026-03-31 12:28:48 |
| TXN-01001519 | Toast | $15.69 | $0.41 | $15.28 | 2026-03-31 12:28:01 |
| TXN-01001539 | Toast | $15.73 | $0.41 | $15.32 | 2026-03-31 11:41:01 |