Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 554 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$16,255.37
Filtered tolls
$4,876.57
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01000742 | UberEats | $29.54 | $8.86 | $20.68 | 2026-04-02 19:16:10 |
| TXN-01001239 | UberEats | $41.33 | $12.40 | $28.93 | 2026-04-02 18:22:51 |
| TXN-01001258 | UberEats | $18.15 | $5.44 | $12.71 | 2026-04-02 17:23:35 |
| TXN-01001058 | UberEats | $20.76 | $6.23 | $14.53 | 2026-04-02 17:03:54 |
| TXN-01001127 | UberEats | $36.30 | $10.89 | $25.41 | 2026-04-02 16:44:43 |
| TXN-01000795 | UberEats | $32.31 | $9.69 | $22.62 | 2026-04-02 16:01:24 |
| TXN-01001176 | UberEats | $34.62 | $10.39 | $24.23 | 2026-04-02 15:16:35 |
| TXN-01000803 | UberEats | $37.86 | $11.36 | $26.50 | 2026-04-02 13:59:53 |
| TXN-01000771 | UberEats | $24.20 | $7.26 | $16.94 | 2026-04-02 13:53:47 |
| TXN-01000818 | UberEats | $39.97 | $11.99 | $27.98 | 2026-04-02 13:42:37 |
| TXN-01001007 | UberEats | $17.69 | $5.31 | $12.38 | 2026-04-02 12:48:34 |
| TXN-01000981 | UberEats | $37.43 | $11.23 | $26.20 | 2026-04-02 12:33:23 |
| TXN-01001214 | UberEats | $35.19 | $10.56 | $24.63 | 2026-04-02 12:12:54 |
| TXN-01000782 | UberEats | $18.72 | $5.62 | $13.10 | 2026-04-02 11:00:03 |
| TXN-01001174 | UberEats | $19.94 | $5.98 | $13.96 | 2026-04-02 07:26:31 |
| TXN-01000821 | UberEats | $26.16 | $7.85 | $18.31 | 2026-04-01 21:02:11 |
| TXN-01000715 | UberEats | $35.98 | $10.79 | $25.19 | 2026-04-01 20:41:43 |
| TXN-01000744 | UberEats | $38.88 | $11.66 | $27.22 | 2026-04-01 20:21:51 |
| TXN-01000922 | UberEats | $39.02 | $11.71 | $27.31 | 2026-04-01 19:12:01 |
| TXN-01001159 | UberEats | $31.88 | $9.56 | $22.32 | 2026-04-01 19:02:54 |
| TXN-01001124 | UberEats | $30.95 | $9.29 | $21.66 | 2026-04-01 18:47:08 |
| TXN-01001225 | UberEats | $16.42 | $4.93 | $11.49 | 2026-04-01 18:24:49 |
| TXN-01000773 | UberEats | $19.60 | $5.88 | $13.72 | 2026-04-01 17:09:06 |
| TXN-01000969 | UberEats | $20.35 | $6.11 | $14.24 | 2026-04-01 15:15:21 |
| TXN-01000855 | UberEats | $19.19 | $5.76 | $13.43 | 2026-04-01 14:10:13 |