Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 202 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$5,136.43
Filtered tolls
$123.26
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01002361 | Clover | $16.61 | $0.40 | $16.21 | 2026-03-22 18:28:10 |
| TXN-01002510 | Clover | $32.32 | $0.78 | $31.54 | 2026-03-22 18:08:07 |
| TXN-01002423 | Clover | $23.49 | $0.56 | $22.93 | 2026-03-22 12:46:27 |
| TXN-01002454 | Clover | $16.72 | $0.40 | $16.32 | 2026-03-21 21:17:09 |
| TXN-01002494 | Clover | $16.34 | $0.39 | $15.95 | 2026-03-21 20:32:06 |
| TXN-01002339 | Clover | $14.26 | $0.34 | $13.92 | 2026-03-21 18:59:46 |
| TXN-01002364 | Clover | $17.21 | $0.41 | $16.80 | 2026-03-21 18:57:02 |
| TXN-01002477 | Clover | $23.51 | $0.56 | $22.95 | 2026-03-21 18:56:29 |
| TXN-01002460 | Clover | $27.94 | $0.67 | $27.27 | 2026-03-21 16:49:44 |
| TXN-01002458 | Clover | $19.90 | $0.48 | $19.42 | 2026-03-21 16:34:34 |
| TXN-01002456 | Clover | $21.66 | $0.52 | $21.14 | 2026-03-21 15:26:38 |
| TXN-01002372 | Clover | $31.70 | $0.76 | $30.94 | 2026-03-21 15:18:31 |
| TXN-01002514 | Clover | $16.00 | $0.38 | $15.62 | 2026-03-21 15:16:56 |
| TXN-01002441 | Clover | $14.58 | $0.35 | $14.23 | 2026-03-21 13:22:41 |
| TXN-01002373 | Clover | $15.98 | $0.38 | $15.60 | 2026-03-21 12:09:46 |
| TXN-01002440 | Clover | $35.27 | $0.85 | $34.42 | 2026-03-21 11:58:14 |
| TXN-01002403 | Clover | $31.78 | $0.76 | $31.02 | 2026-03-20 15:34:55 |
| TXN-01002492 | Clover | $20.78 | $0.50 | $20.28 | 2026-03-20 15:20:48 |
| TXN-01002356 | Clover | $31.34 | $0.75 | $30.59 | 2026-03-20 13:06:27 |
| TXN-01002348 | Clover | $24.15 | $0.58 | $23.57 | 2026-03-20 11:07:21 |
| TXN-01002431 | Clover | $16.39 | $0.39 | $16.00 | 2026-03-20 08:52:00 |
| TXN-01002493 | Clover | $23.38 | $0.56 | $22.82 | 2026-03-19 22:44:43 |
| TXN-01002324 | Clover | $16.29 | $0.39 | $15.90 | 2026-03-19 18:55:18 |
| TXN-01002389 | Clover | $17.13 | $0.41 | $16.72 | 2026-03-19 18:23:47 |
| TXN-01002331 | Clover | $29.34 | $0.70 | $28.64 | 2026-03-19 18:15:43 |