Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 554 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$16,255.37
Filtered tolls
$4,876.57
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01000760 | UberEats | $41.74 | $12.52 | $29.22 | 2026-04-01 12:57:34 |
| TXN-01000775 | UberEats | $25.31 | $7.59 | $17.72 | 2026-04-01 12:19:29 |
| TXN-01000813 | UberEats | $39.67 | $11.90 | $27.77 | 2026-04-01 11:33:55 |
| TXN-01001227 | UberEats | $27.94 | $8.38 | $19.56 | 2026-04-01 10:42:13 |
| TXN-01000919 | UberEats | $36.28 | $10.88 | $25.40 | 2026-04-01 10:39:27 |
| TXN-01000730 | UberEats | $40.63 | $12.19 | $28.44 | 2026-04-01 10:37:04 |
| TXN-01000838 | UberEats | $34.02 | $10.21 | $23.81 | 2026-03-31 20:34:16 |
| TXN-01001055 | UberEats | $21.50 | $6.45 | $15.05 | 2026-03-31 20:22:13 |
| TXN-01000743 | UberEats | $25.66 | $7.70 | $17.96 | 2026-03-31 19:17:46 |
| TXN-01001076 | UberEats | $35.94 | $10.78 | $25.16 | 2026-03-31 19:08:29 |
| TXN-01000983 | UberEats | $37.22 | $11.17 | $26.05 | 2026-03-31 18:06:16 |
| TXN-01001192 | UberEats | $33.11 | $9.93 | $23.18 | 2026-03-31 18:05:13 |
| TXN-01001045 | UberEats | $17.73 | $5.32 | $12.41 | 2026-03-31 17:44:54 |
| TXN-01000963 | UberEats | $35.21 | $10.56 | $24.65 | 2026-03-31 17:42:55 |
| TXN-01001190 | UberEats | $40.23 | $12.07 | $28.16 | 2026-03-31 17:28:26 |
| TXN-01000781 | UberEats | $27.72 | $8.32 | $19.40 | 2026-03-31 16:06:29 |
| TXN-01001018 | UberEats | $40.84 | $12.25 | $28.59 | 2026-03-31 15:24:02 |
| TXN-01000872 | UberEats | $19.55 | $5.87 | $13.68 | 2026-03-31 14:52:20 |
| TXN-01001131 | UberEats | $31.75 | $9.53 | $22.22 | 2026-03-31 13:25:39 |
| TXN-01001179 | UberEats | $18.57 | $5.57 | $13.00 | 2026-03-31 13:23:23 |
| TXN-01000764 | UberEats | $37.92 | $11.38 | $26.54 | 2026-03-31 13:13:33 |
| TXN-01001032 | UberEats | $22.69 | $6.81 | $15.88 | 2026-03-31 12:58:33 |
| TXN-01001240 | UberEats | $39.02 | $11.71 | $27.31 | 2026-03-31 12:44:24 |
| TXN-01001013 | UberEats | $17.48 | $5.24 | $12.24 | 2026-03-31 12:39:55 |
| TXN-01000965 | UberEats | $27.22 | $8.17 | $19.05 | 2026-03-31 12:22:42 |