Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 353 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$9,340.92
Filtered tolls
$270.86
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01001967 | Square | $21.41 | $0.62 | $20.79 | 2026-03-28 11:35:05 |
| TXN-01002021 | Square | $30.15 | $0.87 | $29.28 | 2026-03-28 09:20:27 |
| TXN-01002286 | Square | $21.26 | $0.62 | $20.64 | 2026-03-27 21:41:47 |
| TXN-01002110 | Square | $29.12 | $0.84 | $28.28 | 2026-03-27 20:36:55 |
| TXN-01002238 | Square | $23.60 | $0.68 | $22.92 | 2026-03-27 19:22:27 |
| TXN-01002041 | Square | $24.27 | $0.70 | $23.57 | 2026-03-27 17:21:41 |
| TXN-01002226 | Square | $14.17 | $0.41 | $13.76 | 2026-03-27 16:48:17 |
| TXN-01001968 | Square | $18.62 | $0.54 | $18.08 | 2026-03-27 16:48:03 |
| TXN-01001997 | Square | $24.37 | $0.71 | $23.66 | 2026-03-27 15:51:20 |
| TXN-01002000 | Square | $19.05 | $0.55 | $18.50 | 2026-03-27 13:58:44 |
| TXN-01002122 | Square | $17.81 | $0.52 | $17.29 | 2026-03-26 21:37:12 |
| TXN-01002276 | Square | $32.05 | $0.93 | $31.12 | 2026-03-26 20:03:54 |
| TXN-01002101 | Square | $19.61 | $0.57 | $19.04 | 2026-03-26 19:48:29 |
| TXN-01001966 | Square | $30.97 | $0.90 | $30.07 | 2026-03-26 17:49:45 |
| TXN-01002131 | Square | $18.40 | $0.53 | $17.87 | 2026-03-26 10:44:02 |
| TXN-01002210 | Square | $21.25 | $0.62 | $20.63 | 2026-03-25 18:24:37 |
| TXN-01002275 | Square | $30.83 | $0.89 | $29.94 | 2026-03-25 13:08:20 |
| TXN-01002114 | Square | $16.50 | $0.48 | $16.02 | 2026-03-25 11:52:44 |
| TXN-01002099 | Square | $25.33 | $0.73 | $24.60 | 2026-03-24 22:09:55 |
| TXN-01002305 | Square | $36.71 | $1.06 | $35.65 | 2026-03-24 20:18:42 |
| TXN-01002297 | Square | $25.73 | $0.75 | $24.98 | 2026-03-24 19:34:45 |
| TXN-01002175 | Square | $32.25 | $0.94 | $31.31 | 2026-03-24 19:26:41 |
| TXN-01002032 | Square | $33.72 | $0.98 | $32.74 | 2026-03-24 19:04:49 |
| TXN-01002148 | Square | $29.23 | $0.85 | $28.38 | 2026-03-24 17:45:42 |
| TXN-01002188 | Square | $24.59 | $0.71 | $23.88 | 2026-03-24 17:27:48 |