Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 554 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$16,255.37
Filtered tolls
$4,876.57
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01001172 | UberEats | $37.02 | $11.11 | $25.91 | 2026-03-31 12:15:35 |
| TXN-01000834 | UberEats | $25.75 | $7.72 | $18.03 | 2026-03-31 10:57:05 |
| TXN-01001229 | UberEats | $20.18 | $6.05 | $14.13 | 2026-03-31 09:59:35 |
| TXN-01000820 | UberEats | $19.37 | $5.81 | $13.56 | 2026-03-31 07:44:36 |
| TXN-01000817 | UberEats | $24.25 | $7.27 | $16.98 | 2026-03-30 21:44:56 |
| TXN-01000890 | UberEats | $40.34 | $12.10 | $28.24 | 2026-03-30 21:41:17 |
| TXN-01000962 | UberEats | $24.18 | $7.25 | $16.93 | 2026-03-30 20:33:49 |
| TXN-01001011 | UberEats | $33.99 | $10.20 | $23.79 | 2026-03-30 18:59:24 |
| TXN-01001015 | UberEats | $32.39 | $9.72 | $22.67 | 2026-03-30 18:48:37 |
| TXN-01000997 | UberEats | $38.22 | $11.47 | $26.75 | 2026-03-30 18:35:40 |
| TXN-01001066 | UberEats | $36.29 | $10.89 | $25.40 | 2026-03-30 18:27:17 |
| TXN-01000752 | UberEats | $36.74 | $11.02 | $25.72 | 2026-03-30 18:26:14 |
| TXN-01001213 | UberEats | $31.86 | $9.56 | $22.30 | 2026-03-30 18:18:41 |
| TXN-01000848 | UberEats | $19.98 | $5.99 | $13.99 | 2026-03-30 18:05:42 |
| TXN-01000777 | UberEats | $23.92 | $7.18 | $16.74 | 2026-03-30 18:02:13 |
| TXN-01001117 | UberEats | $20.96 | $6.29 | $14.67 | 2026-03-30 18:00:36 |
| TXN-01000936 | UberEats | $20.04 | $6.01 | $14.03 | 2026-03-30 18:00:19 |
| TXN-01000733 | UberEats | $26.78 | $8.03 | $18.75 | 2026-03-30 14:40:34 |
| TXN-01001146 | UberEats | $30.87 | $9.26 | $21.61 | 2026-03-30 14:24:36 |
| TXN-01000805 | UberEats | $36.82 | $11.05 | $25.77 | 2026-03-30 13:37:01 |
| TXN-01000811 | UberEats | $19.45 | $5.83 | $13.62 | 2026-03-30 11:51:54 |
| TXN-01000853 | UberEats | $39.30 | $11.79 | $27.51 | 2026-03-30 09:36:57 |
| TXN-01000741 | UberEats | $34.29 | $10.29 | $24.00 | 2026-03-30 08:31:22 |
| TXN-01001228 | UberEats | $28.25 | $8.47 | $19.78 | 2026-03-29 21:59:20 |
| TXN-01001249 | UberEats | $34.63 | $10.39 | $24.24 | 2026-03-29 21:52:24 |