Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 554 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$16,255.37
Filtered tolls
$4,876.57
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01000905 | UberEats | $20.47 | $6.14 | $14.33 | 2026-03-29 20:11:18 |
| TXN-01001002 | UberEats | $31.08 | $9.32 | $21.76 | 2026-03-29 18:43:47 |
| TXN-01000740 | UberEats | $33.22 | $9.97 | $23.25 | 2026-03-29 18:07:00 |
| TXN-01000867 | UberEats | $31.99 | $9.60 | $22.39 | 2026-03-29 18:02:25 |
| TXN-01001236 | UberEats | $28.95 | $8.68 | $20.27 | 2026-03-29 17:59:48 |
| TXN-01000992 | UberEats | $18.76 | $5.63 | $13.13 | 2026-03-29 17:56:20 |
| TXN-01000903 | UberEats | $34.43 | $10.33 | $24.10 | 2026-03-29 16:50:30 |
| TXN-01001250 | UberEats | $20.98 | $6.29 | $14.69 | 2026-03-29 15:35:09 |
| TXN-01000979 | UberEats | $28.26 | $8.48 | $19.78 | 2026-03-29 13:28:07 |
| TXN-01000904 | UberEats | $39.40 | $11.82 | $27.58 | 2026-03-29 13:19:54 |
| TXN-01000980 | UberEats | $18.60 | $5.58 | $13.02 | 2026-03-29 12:21:22 |
| TXN-01000999 | UberEats | $24.97 | $7.49 | $17.48 | 2026-03-29 11:45:41 |
| TXN-01001125 | UberEats | $38.07 | $11.42 | $26.65 | 2026-03-29 11:14:28 |
| TXN-01000871 | UberEats | $38.16 | $11.45 | $26.71 | 2026-03-29 10:55:14 |
| TXN-01001252 | UberEats | $18.57 | $5.57 | $13.00 | 2026-03-29 10:53:08 |
| TXN-01000784 | UberEats | $25.67 | $7.70 | $17.97 | 2026-03-28 21:05:37 |
| TXN-01000794 | UberEats | $26.87 | $8.06 | $18.81 | 2026-03-28 20:33:15 |
| TXN-01001056 | UberEats | $26.71 | $8.01 | $18.70 | 2026-03-28 19:09:10 |
| TXN-01000923 | UberEats | $33.49 | $10.05 | $23.44 | 2026-03-28 18:14:44 |
| TXN-01000831 | UberEats | $38.31 | $11.49 | $26.82 | 2026-03-28 18:14:10 |
| TXN-01001182 | UberEats | $30.93 | $9.28 | $21.65 | 2026-03-28 18:11:49 |
| TXN-01001022 | UberEats | $35.98 | $10.79 | $25.19 | 2026-03-28 17:42:19 |
| TXN-01000911 | UberEats | $17.48 | $5.24 | $12.24 | 2026-03-28 17:39:04 |
| TXN-01001257 | UberEats | $39.77 | $11.93 | $27.84 | 2026-03-28 15:56:53 |
| TXN-01000900 | UberEats | $34.64 | $10.39 | $24.25 | 2026-03-28 15:18:16 |