Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 202 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$5,136.43
Filtered tolls
$123.26
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01002469 | Clover | $15.30 | $0.37 | $14.93 | 2026-03-11 18:04:30 |
| TXN-01002439 | Clover | $33.80 | $0.81 | $32.99 | 2026-03-11 16:06:32 |
| TXN-01002341 | Clover | $26.78 | $0.64 | $26.14 | 2026-03-11 14:39:12 |
| TXN-01002383 | Clover | $15.24 | $0.37 | $14.87 | 2026-03-11 12:17:22 |
| TXN-01002517 | Clover | $17.71 | $0.43 | $17.28 | 2026-03-11 12:10:36 |
| TXN-01002475 | Clover | $14.32 | $0.34 | $13.98 | 2026-03-11 11:56:41 |
| TXN-01002487 | Clover | $17.91 | $0.43 | $17.48 | 2026-03-11 10:38:00 |
| TXN-01002413 | Clover | $19.04 | $0.46 | $18.58 | 2026-03-11 07:22:40 |
| TXN-01002335 | Clover | $29.26 | $0.70 | $28.56 | 2026-03-10 21:26:49 |
| TXN-01002380 | Clover | $28.80 | $0.69 | $28.11 | 2026-03-10 20:24:26 |
| TXN-01002336 | Clover | $21.51 | $0.52 | $20.99 | 2026-03-10 17:04:46 |
| TXN-01002357 | Clover | $25.81 | $0.62 | $25.19 | 2026-03-10 16:57:09 |
| TXN-01002319 | Clover | $27.16 | $0.65 | $26.51 | 2026-03-10 13:05:23 |
| TXN-01002518 | Clover | $23.58 | $0.57 | $23.01 | 2026-03-10 12:55:29 |
| TXN-01002404 | Clover | $26.32 | $0.63 | $25.69 | 2026-03-10 11:48:32 |
| TXN-01002428 | Clover | $28.59 | $0.69 | $27.90 | 2026-03-10 11:27:15 |
| TXN-01002337 | Clover | $19.76 | $0.47 | $19.29 | 2026-03-10 11:03:05 |
| TXN-01002353 | Clover | $33.82 | $0.81 | $33.01 | 2026-03-09 21:57:39 |
| TXN-01002385 | Clover | $14.98 | $0.36 | $14.62 | 2026-03-09 18:20:13 |
| TXN-01002412 | Clover | $34.96 | $0.84 | $34.12 | 2026-03-09 17:15:52 |
| TXN-01002416 | Clover | $21.08 | $0.51 | $20.57 | 2026-03-09 17:00:52 |
| TXN-01002354 | Clover | $34.36 | $0.82 | $33.54 | 2026-03-09 13:39:29 |
| TXN-01002434 | Clover | $14.32 | $0.34 | $13.98 | 2026-03-08 21:06:34 |
| TXN-01002388 | Clover | $16.33 | $0.39 | $15.94 | 2026-03-08 18:49:55 |
| TXN-01002468 | Clover | $23.06 | $0.55 | $22.51 | 2026-03-08 18:27:23 |