Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$13,920
On $70,425 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 2520 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $74,686/yr ยท 30.0% rate
UberEats $59,332/yr ยท 30.0% rate
GrubHub $26,789/yr ยท 30.0% rate
Toast $3,763/yr ยท 2.6% rate
Square $3,295/yr ยท 2.9% rate
Clover $1,500/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$151,245
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$10,162
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$18,630
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 454 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$11,890.74
Filtered tolls
$309.30
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01001882 | Toast | $25.90 | $0.67 | $25.23 | 2026-03-26 17:35:18 |
| TXN-01001647 | Toast | $17.35 | $0.45 | $16.90 | 2026-03-26 17:09:13 |
| TXN-01001852 | Toast | $25.43 | $0.66 | $24.77 | 2026-03-26 17:05:48 |
| TXN-01001572 | Toast | $15.76 | $0.41 | $15.35 | 2026-03-26 15:56:27 |
| TXN-01001750 | Toast | $34.71 | $0.90 | $33.81 | 2026-03-26 15:42:52 |
| TXN-01001725 | Toast | $30.45 | $0.79 | $29.66 | 2026-03-26 15:35:54 |
| TXN-01001659 | Toast | $31.89 | $0.83 | $31.06 | 2026-03-26 15:27:55 |
| TXN-01001959 | Toast | $27.75 | $0.72 | $27.03 | 2026-03-26 14:21:50 |
| TXN-01001688 | Toast | $36.60 | $0.95 | $35.65 | 2026-03-26 13:10:54 |
| TXN-01001709 | Toast | $32.38 | $0.84 | $31.54 | 2026-03-26 12:50:51 |
| TXN-01001953 | Toast | $16.90 | $0.44 | $16.46 | 2026-03-26 12:33:09 |
| TXN-01001533 | Toast | $31.27 | $0.81 | $30.46 | 2026-03-26 12:24:04 |
| TXN-01001843 | Toast | $36.98 | $0.96 | $36.02 | 2026-03-26 11:55:03 |
| TXN-01001862 | Toast | $22.53 | $0.59 | $21.94 | 2026-03-26 10:32:01 |
| TXN-01001921 | Toast | $17.62 | $0.46 | $17.16 | 2026-03-26 09:40:45 |
| TXN-01001662 | Toast | $20.23 | $0.53 | $19.70 | 2026-03-26 09:20:29 |
| TXN-01001591 | Toast | $27.69 | $0.72 | $26.97 | 2026-03-26 08:29:29 |
| TXN-01001736 | Toast | $30.70 | $0.80 | $29.90 | 2026-03-26 08:20:24 |
| TXN-01001522 | Toast | $35.71 | $0.93 | $34.78 | 2026-03-26 07:45:49 |
| TXN-01001674 | Toast | $26.77 | $0.70 | $26.07 | 2026-03-25 18:51:07 |
| TXN-01001790 | Toast | $31.50 | $0.82 | $30.68 | 2026-03-25 18:29:44 |
| TXN-01001596 | Toast | $36.71 | $0.95 | $35.76 | 2026-03-25 17:13:50 |
| TXN-01001831 | Toast | $37.73 | $0.98 | $36.75 | 2026-03-25 15:31:07 |
| TXN-01001628 | Toast | $37.41 | $0.97 | $36.44 | 2026-03-25 13:58:01 |
| TXN-01001667 | Toast | $32.06 | $0.83 | $31.23 | 2026-03-25 13:20:52 |