Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 2356 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$237,888.87
Filtered tolls
$71,366.19
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01014664 | UberEats | $128.43 | $38.53 | $89.90 | 2026-04-06 22:51:11 |
| TXN-01014008 | UberEats | $57.68 | $17.30 | $40.38 | 2026-04-06 22:30:00 |
| TXN-01014172 | UberEats | $143.22 | $42.97 | $100.25 | 2026-04-06 22:23:37 |
| TXN-01014384 | UberEats | $73.65 | $22.10 | $51.55 | 2026-04-06 21:15:15 |
| TXN-01013836 | UberEats | $91.01 | $27.30 | $63.71 | 2026-04-06 21:05:26 |
| TXN-01012565 | UberEats | $53.63 | $16.09 | $37.54 | 2026-04-06 20:42:00 |
| TXN-01013746 | UberEats | $58.60 | $17.58 | $41.02 | 2026-04-06 20:34:13 |
| TXN-01014667 | UberEats | $154.83 | $46.45 | $108.38 | 2026-04-06 20:09:15 |
| TXN-01014048 | UberEats | $88.74 | $26.62 | $62.12 | 2026-04-06 20:05:20 |
| TXN-01013999 | UberEats | $137.97 | $41.39 | $96.58 | 2026-04-06 19:53:35 |
| TXN-01013189 | UberEats | $102.80 | $30.84 | $71.96 | 2026-04-06 19:53:25 |
| TXN-01014379 | UberEats | $54.57 | $16.37 | $38.20 | 2026-04-06 19:45:50 |
| TXN-01013877 | UberEats | $96.23 | $28.87 | $67.36 | 2026-04-06 19:44:21 |
| TXN-01013340 | UberEats | $64.14 | $19.24 | $44.90 | 2026-04-06 19:39:46 |
| TXN-01014545 | UberEats | $62.87 | $18.86 | $44.01 | 2026-04-06 19:35:33 |
| TXN-01014523 | UberEats | $143.23 | $42.97 | $100.26 | 2026-04-06 19:29:31 |
| TXN-01013981 | UberEats | $56.56 | $16.97 | $39.59 | 2026-04-06 19:21:29 |
| TXN-01013106 | UberEats | $64.37 | $19.31 | $45.06 | 2026-04-06 19:21:22 |
| TXN-01014665 | UberEats | $99.84 | $29.95 | $69.89 | 2026-04-06 19:10:07 |
| TXN-01013465 | UberEats | $75.61 | $22.68 | $52.93 | 2026-04-06 19:08:14 |
| TXN-01014203 | UberEats | $132.79 | $39.84 | $92.95 | 2026-04-06 19:00:56 |
| TXN-01013440 | UberEats | $100.53 | $30.16 | $70.37 | 2026-04-06 19:00:13 |
| TXN-01013672 | UberEats | $60.34 | $18.10 | $42.24 | 2026-04-06 18:50:47 |
| TXN-01014052 | UberEats | $56.40 | $16.92 | $39.48 | 2026-04-06 18:47:46 |
| TXN-01012401 | UberEats | $89.96 | $26.99 | $62.97 | 2026-04-06 18:39:37 |