Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 857 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$78,779.21
Filtered tolls
$1,890.75
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01019473 | Clover | $128.55 | $3.09 | $125.46 | 2026-03-29 18:00:01 |
| TXN-01019441 | Clover | $49.10 | $1.18 | $47.92 | 2026-03-29 17:54:24 |
| TXN-01019436 | Clover | $93.47 | $2.24 | $91.23 | 2026-03-29 17:30:29 |
| TXN-01019826 | Clover | $110.17 | $2.64 | $107.53 | 2026-03-29 16:25:00 |
| TXN-01019953 | Clover | $139.76 | $3.35 | $136.41 | 2026-03-29 15:04:34 |
| TXN-01019713 | Clover | $124.96 | $3.00 | $121.96 | 2026-03-29 15:02:27 |
| TXN-01019593 | Clover | $79.41 | $1.91 | $77.50 | 2026-03-29 14:33:41 |
| TXN-01019668 | Clover | $74.35 | $1.78 | $72.57 | 2026-03-29 14:21:44 |
| TXN-01019571 | Clover | $138.94 | $3.33 | $135.61 | 2026-03-29 14:18:24 |
| TXN-01019887 | Clover | $133.87 | $3.21 | $130.66 | 2026-03-29 14:05:16 |
| TXN-01020012 | Clover | $55.06 | $1.32 | $53.74 | 2026-03-29 12:43:27 |
| TXN-01020014 | Clover | $108.31 | $2.60 | $105.71 | 2026-03-29 12:27:58 |
| TXN-01019750 | Clover | $89.22 | $2.14 | $87.08 | 2026-03-29 12:09:41 |
| TXN-01019261 | Clover | $141.58 | $3.40 | $138.18 | 2026-03-29 12:01:03 |
| TXN-01019235 | Clover | $113.06 | $2.71 | $110.35 | 2026-03-29 12:00:14 |
| TXN-01019814 | Clover | $64.26 | $1.54 | $62.72 | 2026-03-29 11:42:30 |
| TXN-01020035 | Clover | $90.16 | $2.16 | $88.00 | 2026-03-29 11:08:28 |
| TXN-01019266 | Clover | $70.26 | $1.69 | $68.57 | 2026-03-29 11:07:52 |
| TXN-01019424 | Clover | $142.30 | $3.42 | $138.88 | 2026-03-29 11:01:22 |
| TXN-01020032 | Clover | $87.83 | $2.11 | $85.72 | 2026-03-29 10:56:24 |
| TXN-01019929 | Clover | $89.59 | $2.15 | $87.44 | 2026-03-29 09:20:11 |
| TXN-01019930 | Clover | $84.12 | $2.02 | $82.10 | 2026-03-29 08:18:34 |
| TXN-01020001 | Clover | $77.44 | $1.86 | $75.58 | 2026-03-29 08:01:42 |
| TXN-01019521 | Clover | $41.90 | $1.01 | $40.89 | 2026-03-29 07:42:30 |
| TXN-01019337 | Clover | $87.19 | $2.09 | $85.10 | 2026-03-28 20:59:33 |