Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 2356 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$237,888.87
Filtered tolls
$71,366.19
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01014057 | UberEats | $122.02 | $36.61 | $85.41 | 2026-04-04 11:19:11 |
| TXN-01013418 | UberEats | $116.21 | $34.86 | $81.35 | 2026-04-04 11:00:54 |
| TXN-01012786 | UberEats | $54.85 | $16.45 | $38.40 | 2026-04-04 09:42:00 |
| TXN-01012568 | UberEats | $150.98 | $45.29 | $105.69 | 2026-04-04 09:26:59 |
| TXN-01012655 | UberEats | $144.82 | $43.45 | $101.37 | 2026-04-04 09:25:29 |
| TXN-01014589 | UberEats | $145.71 | $43.71 | $102.00 | 2026-04-04 09:13:35 |
| TXN-01012906 | UberEats | $142.03 | $42.61 | $99.42 | 2026-04-04 08:41:05 |
| TXN-01014014 | UberEats | $57.19 | $17.16 | $40.03 | 2026-04-04 08:05:18 |
| TXN-01013577 | UberEats | $47.43 | $14.23 | $33.20 | 2026-04-03 21:43:07 |
| TXN-01013049 | UberEats | $143.86 | $43.16 | $100.70 | 2026-04-03 21:40:32 |
| TXN-01014382 | UberEats | $91.72 | $27.52 | $64.20 | 2026-04-03 21:35:56 |
| TXN-01014666 | UberEats | $123.28 | $36.98 | $86.30 | 2026-04-03 21:31:49 |
| TXN-01012991 | UberEats | $125.92 | $37.78 | $88.14 | 2026-04-03 21:18:04 |
| TXN-01012840 | UberEats | $134.16 | $40.25 | $93.91 | 2026-04-03 21:14:54 |
| TXN-01014023 | UberEats | $45.51 | $13.65 | $31.86 | 2026-04-03 21:12:08 |
| TXN-01012665 | UberEats | $84.65 | $25.39 | $59.26 | 2026-04-03 21:06:39 |
| TXN-01013756 | UberEats | $149.74 | $44.92 | $104.82 | 2026-04-03 21:06:18 |
| TXN-01013679 | UberEats | $89.66 | $26.90 | $62.76 | 2026-04-03 20:59:19 |
| TXN-01013419 | UberEats | $54.98 | $16.49 | $38.49 | 2026-04-03 20:49:43 |
| TXN-01013787 | UberEats | $104.29 | $31.29 | $73.00 | 2026-04-03 20:32:06 |
| TXN-01013595 | UberEats | $77.33 | $23.20 | $54.13 | 2026-04-03 20:29:17 |
| TXN-01013803 | UberEats | $96.57 | $28.97 | $67.60 | 2026-04-03 20:10:53 |
| TXN-01012462 | UberEats | $50.84 | $15.25 | $35.59 | 2026-04-03 20:06:46 |
| TXN-01013160 | UberEats | $141.07 | $42.32 | $98.75 | 2026-04-03 19:55:06 |
| TXN-01012362 | UberEats | $58.00 | $17.40 | $40.60 | 2026-04-03 19:45:36 |