Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 857 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$78,779.21
Filtered tolls
$1,890.75
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01019417 | Clover | $122.14 | $2.93 | $119.21 | 2026-03-28 20:20:21 |
| TXN-01019402 | Clover | $144.56 | $3.47 | $141.09 | 2026-03-28 20:15:58 |
| TXN-01019607 | Clover | $113.15 | $2.72 | $110.43 | 2026-03-28 19:18:12 |
| TXN-01019875 | Clover | $98.95 | $2.37 | $96.58 | 2026-03-28 18:47:57 |
| TXN-01019185 | Clover | $125.44 | $3.01 | $122.43 | 2026-03-28 18:14:22 |
| TXN-01019293 | Clover | $107.99 | $2.59 | $105.40 | 2026-03-28 18:02:46 |
| TXN-01019852 | Clover | $87.98 | $2.11 | $85.87 | 2026-03-28 18:00:55 |
| TXN-01019660 | Clover | $133.32 | $3.20 | $130.12 | 2026-03-28 17:59:58 |
| TXN-01019446 | Clover | $95.39 | $2.29 | $93.10 | 2026-03-28 17:56:42 |
| TXN-01019544 | Clover | $84.08 | $2.02 | $82.06 | 2026-03-28 16:06:54 |
| TXN-01019791 | Clover | $101.48 | $2.44 | $99.04 | 2026-03-28 15:28:21 |
| TXN-01019688 | Clover | $64.00 | $1.54 | $62.46 | 2026-03-28 15:23:53 |
| TXN-01020038 | Clover | $69.63 | $1.67 | $67.96 | 2026-03-28 14:48:29 |
| TXN-01019448 | Clover | $120.56 | $2.89 | $117.67 | 2026-03-28 14:08:30 |
| TXN-01019771 | Clover | $56.23 | $1.35 | $54.88 | 2026-03-28 14:04:14 |
| TXN-01019718 | Clover | $121.13 | $2.91 | $118.22 | 2026-03-28 13:46:08 |
| TXN-01019347 | Clover | $51.07 | $1.23 | $49.84 | 2026-03-28 13:42:29 |
| TXN-01019658 | Clover | $94.26 | $2.26 | $92.00 | 2026-03-28 13:01:17 |
| TXN-01019867 | Clover | $91.64 | $2.20 | $89.44 | 2026-03-28 13:00:34 |
| TXN-01019981 | Clover | $106.92 | $2.57 | $104.35 | 2026-03-28 12:45:00 |
| TXN-01019480 | Clover | $112.71 | $2.71 | $110.00 | 2026-03-28 12:05:23 |
| TXN-01019749 | Clover | $41.83 | $1.00 | $40.83 | 2026-03-28 12:02:45 |
| TXN-01019610 | Clover | $141.99 | $3.41 | $138.58 | 2026-03-28 11:01:21 |
| TXN-01019670 | Clover | $131.95 | $3.17 | $128.78 | 2026-03-28 10:29:49 |
| TXN-01019564 | Clover | $73.51 | $1.76 | $71.75 | 2026-03-28 09:34:26 |