Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 2356 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$237,888.87
Filtered tolls
$71,366.19
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01013425 | UberEats | $110.23 | $33.07 | $77.16 | 2026-04-03 19:36:44 |
| TXN-01012442 | UberEats | $117.88 | $35.36 | $82.52 | 2026-04-03 19:33:06 |
| TXN-01012661 | UberEats | $87.75 | $26.32 | $61.43 | 2026-04-03 19:14:03 |
| TXN-01013734 | UberEats | $94.77 | $28.43 | $66.34 | 2026-04-03 19:10:36 |
| TXN-01013526 | UberEats | $155.49 | $46.65 | $108.84 | 2026-04-03 18:55:13 |
| TXN-01012725 | UberEats | $136.17 | $40.85 | $95.32 | 2026-04-03 18:54:29 |
| TXN-01014092 | UberEats | $101.22 | $30.37 | $70.85 | 2026-04-03 18:51:12 |
| TXN-01013582 | UberEats | $126.76 | $38.03 | $88.73 | 2026-04-03 18:45:12 |
| TXN-01012547 | UberEats | $136.27 | $40.88 | $95.39 | 2026-04-03 18:38:34 |
| TXN-01014070 | UberEats | $55.32 | $16.60 | $38.72 | 2026-04-03 18:35:11 |
| TXN-01013070 | UberEats | $156.93 | $47.08 | $109.85 | 2026-04-03 18:35:00 |
| TXN-01014144 | UberEats | $68.63 | $20.59 | $48.04 | 2026-04-03 18:28:38 |
| TXN-01014089 | UberEats | $147.19 | $44.16 | $103.03 | 2026-04-03 18:11:28 |
| TXN-01014101 | UberEats | $50.53 | $15.16 | $35.37 | 2026-04-03 18:10:46 |
| TXN-01012859 | UberEats | $112.01 | $33.60 | $78.41 | 2026-04-03 17:53:52 |
| TXN-01013455 | UberEats | $121.25 | $36.38 | $84.87 | 2026-04-03 17:50:53 |
| TXN-01012905 | UberEats | $133.47 | $40.04 | $93.43 | 2026-04-03 17:49:53 |
| TXN-01013815 | UberEats | $83.91 | $25.17 | $58.74 | 2026-04-03 17:40:32 |
| TXN-01012777 | UberEats | $114.23 | $34.27 | $79.96 | 2026-04-03 17:39:53 |
| TXN-01012537 | UberEats | $64.14 | $19.24 | $44.90 | 2026-04-03 17:37:11 |
| TXN-01013658 | UberEats | $112.37 | $33.71 | $78.66 | 2026-04-03 17:13:41 |
| TXN-01012528 | UberEats | $56.71 | $17.01 | $39.70 | 2026-04-03 17:11:54 |
| TXN-01012630 | UberEats | $94.65 | $28.39 | $66.26 | 2026-04-03 17:03:37 |
| TXN-01013512 | UberEats | $146.23 | $43.87 | $102.36 | 2026-04-03 17:02:29 |
| TXN-01013510 | UberEats | $51.64 | $15.49 | $36.15 | 2026-04-03 16:33:08 |