Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 857 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$78,779.21
Filtered tolls
$1,890.75
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01019250 | Clover | $128.17 | $3.08 | $125.09 | 2026-03-28 09:27:36 |
| TXN-01020015 | Clover | $73.91 | $1.77 | $72.14 | 2026-03-28 07:15:22 |
| TXN-01019483 | Clover | $140.39 | $3.37 | $137.02 | 2026-03-27 21:15:50 |
| TXN-01019218 | Clover | $53.74 | $1.29 | $52.45 | 2026-03-27 20:51:07 |
| TXN-01019350 | Clover | $111.62 | $2.68 | $108.94 | 2026-03-27 20:33:58 |
| TXN-01019863 | Clover | $141.38 | $3.39 | $137.99 | 2026-03-27 20:17:25 |
| TXN-01019380 | Clover | $78.10 | $1.87 | $76.23 | 2026-03-27 20:11:55 |
| TXN-01019586 | Clover | $77.20 | $1.85 | $75.35 | 2026-03-27 20:00:14 |
| TXN-01019440 | Clover | $121.31 | $2.91 | $118.40 | 2026-03-27 19:46:14 |
| TXN-01019320 | Clover | $124.56 | $2.99 | $121.57 | 2026-03-27 19:29:51 |
| TXN-01019900 | Clover | $58.58 | $1.41 | $57.17 | 2026-03-27 18:56:56 |
| TXN-01019612 | Clover | $112.14 | $2.69 | $109.45 | 2026-03-27 18:46:47 |
| TXN-01019918 | Clover | $91.70 | $2.20 | $89.50 | 2026-03-27 18:12:31 |
| TXN-01019528 | Clover | $125.98 | $3.02 | $122.96 | 2026-03-27 17:57:48 |
| TXN-01019291 | Clover | $135.77 | $3.26 | $132.51 | 2026-03-27 17:40:05 |
| TXN-01020026 | Clover | $131.00 | $3.14 | $127.86 | 2026-03-27 17:31:04 |
| TXN-01019912 | Clover | $109.12 | $2.62 | $106.50 | 2026-03-27 17:07:56 |
| TXN-01019309 | Clover | $136.90 | $3.29 | $133.61 | 2026-03-27 17:05:36 |
| TXN-01019692 | Clover | $82.62 | $1.98 | $80.64 | 2026-03-27 16:28:09 |
| TXN-01019378 | Clover | $118.52 | $2.84 | $115.68 | 2026-03-27 16:10:57 |
| TXN-01019585 | Clover | $67.64 | $1.62 | $66.02 | 2026-03-27 15:57:42 |
| TXN-01019510 | Clover | $49.62 | $1.19 | $48.43 | 2026-03-27 15:50:07 |
| TXN-01019598 | Clover | $139.81 | $3.36 | $136.45 | 2026-03-27 15:13:04 |
| TXN-01019687 | Clover | $43.68 | $1.05 | $42.63 | 2026-03-27 14:54:28 |
| TXN-01019697 | Clover | $112.74 | $2.71 | $110.03 | 2026-03-27 14:46:52 |