Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 857 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$78,779.21
Filtered tolls
$1,890.75
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01019283 | Clover | $114.45 | $2.75 | $111.70 | 2026-03-23 16:55:48 |
| TXN-01019549 | Clover | $119.62 | $2.87 | $116.75 | 2026-03-23 14:53:16 |
| TXN-01020011 | Clover | $87.55 | $2.10 | $85.45 | 2026-03-23 14:48:48 |
| TXN-01019925 | Clover | $143.68 | $3.45 | $140.23 | 2026-03-23 14:47:40 |
| TXN-01019864 | Clover | $80.98 | $1.94 | $79.04 | 2026-03-23 13:45:20 |
| TXN-01019758 | Clover | $128.04 | $3.07 | $124.97 | 2026-03-23 13:05:40 |
| TXN-01019386 | Clover | $52.21 | $1.25 | $50.96 | 2026-03-23 12:56:01 |
| TXN-01019911 | Clover | $49.23 | $1.18 | $48.05 | 2026-03-23 12:44:22 |
| TXN-01019722 | Clover | $67.27 | $1.61 | $65.66 | 2026-03-23 12:42:37 |
| TXN-01020005 | Clover | $139.21 | $3.34 | $135.87 | 2026-03-23 12:17:15 |
| TXN-01019383 | Clover | $133.17 | $3.20 | $129.97 | 2026-03-23 12:12:33 |
| TXN-01019955 | Clover | $76.51 | $1.84 | $74.67 | 2026-03-23 12:07:30 |
| TXN-01019856 | Clover | $42.02 | $1.01 | $41.01 | 2026-03-23 11:41:23 |
| TXN-01019469 | Clover | $71.46 | $1.72 | $69.74 | 2026-03-23 10:44:28 |
| TXN-01019739 | Clover | $106.89 | $2.57 | $104.32 | 2026-03-23 08:21:56 |
| TXN-01019952 | Clover | $128.53 | $3.08 | $125.45 | 2026-03-23 08:09:45 |
| TXN-01019674 | Clover | $112.79 | $2.71 | $110.08 | 2026-03-22 22:26:50 |
| TXN-01019269 | Clover | $100.43 | $2.41 | $98.02 | 2026-03-22 21:37:14 |
| TXN-01019193 | Clover | $116.80 | $2.80 | $114.00 | 2026-03-22 20:38:29 |
| TXN-01019442 | Clover | $142.85 | $3.43 | $139.42 | 2026-03-22 20:05:25 |
| TXN-01019811 | Clover | $57.05 | $1.37 | $55.68 | 2026-03-22 19:33:47 |
| TXN-01019881 | Clover | $132.43 | $3.18 | $129.25 | 2026-03-22 19:12:02 |
| TXN-01019233 | Clover | $140.98 | $3.38 | $137.60 | 2026-03-22 18:58:28 |
| TXN-01019306 | Clover | $130.92 | $3.14 | $127.78 | 2026-03-22 18:53:43 |
| TXN-01019899 | Clover | $77.62 | $1.86 | $75.76 | 2026-03-22 18:41:56 |