Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1928 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$175,199.32
Filtered tolls
$4,555.26
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01017659 | Toast | $40.96 | $1.06 | $39.90 | 2026-03-30 20:47:47 |
| TXN-01016986 | Toast | $113.06 | $2.94 | $110.12 | 2026-03-30 20:38:25 |
| TXN-01016888 | Toast | $128.16 | $3.33 | $124.83 | 2026-03-30 20:35:22 |
| TXN-01017605 | Toast | $79.63 | $2.07 | $77.56 | 2026-03-30 20:18:54 |
| TXN-01017519 | Toast | $135.79 | $3.53 | $132.26 | 2026-03-30 20:09:07 |
| TXN-01017252 | Toast | $69.40 | $1.80 | $67.60 | 2026-03-30 19:52:16 |
| TXN-01017048 | Toast | $93.89 | $2.44 | $91.45 | 2026-03-30 19:34:56 |
| TXN-01017673 | Toast | $83.59 | $2.17 | $81.42 | 2026-03-30 19:26:11 |
| TXN-01016111 | Toast | $122.75 | $3.19 | $119.56 | 2026-03-30 19:23:21 |
| TXN-01016925 | Toast | $57.59 | $1.50 | $56.09 | 2026-03-30 19:20:19 |
| TXN-01016890 | Toast | $111.63 | $2.90 | $108.73 | 2026-03-30 18:53:52 |
| TXN-01016375 | Toast | $129.82 | $3.38 | $126.44 | 2026-03-30 18:30:08 |
| TXN-01016131 | Toast | $59.17 | $1.54 | $57.63 | 2026-03-30 18:24:44 |
| TXN-01016729 | Toast | $100.35 | $2.61 | $97.74 | 2026-03-30 18:23:33 |
| TXN-01017037 | Toast | $60.12 | $1.56 | $58.56 | 2026-03-30 18:14:35 |
| TXN-01016850 | Toast | $120.40 | $3.13 | $117.27 | 2026-03-30 18:02:53 |
| TXN-01016720 | Toast | $60.78 | $1.58 | $59.20 | 2026-03-30 18:01:59 |
| TXN-01017393 | Toast | $107.70 | $2.80 | $104.90 | 2026-03-30 17:42:01 |
| TXN-01016889 | Toast | $129.35 | $3.36 | $125.99 | 2026-03-30 17:39:06 |
| TXN-01017093 | Toast | $85.97 | $2.24 | $83.73 | 2026-03-30 17:37:16 |
| TXN-01016969 | Toast | $117.77 | $3.06 | $114.71 | 2026-03-30 17:33:08 |
| TXN-01016914 | Toast | $41.33 | $1.07 | $40.26 | 2026-03-30 17:25:08 |
| TXN-01017359 | Toast | $39.74 | $1.03 | $38.71 | 2026-03-30 17:17:57 |
| TXN-01017508 | Toast | $51.96 | $1.35 | $50.61 | 2026-03-30 17:03:56 |
| TXN-01015919 | Toast | $53.90 | $1.40 | $52.50 | 2026-03-30 17:03:42 |