Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 2356 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$237,888.87
Filtered tolls
$71,366.19
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01014233 | UberEats | $80.96 | $24.29 | $56.67 | 2026-04-01 13:11:37 |
| TXN-01014306 | UberEats | $88.22 | $26.47 | $61.75 | 2026-04-01 12:58:36 |
| TXN-01014235 | UberEats | $120.45 | $36.13 | $84.32 | 2026-04-01 12:46:23 |
| TXN-01013749 | UberEats | $76.46 | $22.94 | $53.52 | 2026-04-01 12:27:26 |
| TXN-01014279 | UberEats | $67.30 | $20.19 | $47.11 | 2026-04-01 12:08:36 |
| TXN-01013471 | UberEats | $120.04 | $36.01 | $84.03 | 2026-04-01 12:05:42 |
| TXN-01013864 | UberEats | $72.53 | $21.76 | $50.77 | 2026-04-01 12:04:47 |
| TXN-01013228 | UberEats | $130.47 | $39.14 | $91.33 | 2026-04-01 11:11:45 |
| TXN-01014416 | UberEats | $57.20 | $17.16 | $40.04 | 2026-04-01 10:58:48 |
| TXN-01014675 | UberEats | $147.53 | $44.26 | $103.27 | 2026-04-01 10:24:50 |
| TXN-01013263 | UberEats | $80.86 | $24.26 | $56.60 | 2026-04-01 10:17:46 |
| TXN-01013301 | UberEats | $101.68 | $30.50 | $71.18 | 2026-04-01 09:50:18 |
| TXN-01014012 | UberEats | $85.31 | $25.59 | $59.72 | 2026-04-01 09:36:33 |
| TXN-01014020 | UberEats | $126.73 | $38.02 | $88.71 | 2026-04-01 09:29:58 |
| TXN-01013752 | UberEats | $148.12 | $44.44 | $103.68 | 2026-04-01 09:11:53 |
| TXN-01013270 | UberEats | $49.23 | $14.77 | $34.46 | 2026-04-01 08:11:17 |
| TXN-01012426 | UberEats | $102.70 | $30.81 | $71.89 | 2026-03-31 22:45:24 |
| TXN-01013849 | UberEats | $130.07 | $39.02 | $91.05 | 2026-03-31 22:34:42 |
| TXN-01013201 | UberEats | $54.47 | $16.34 | $38.13 | 2026-03-31 22:12:18 |
| TXN-01013818 | UberEats | $117.31 | $35.19 | $82.12 | 2026-03-31 21:48:00 |
| TXN-01014036 | UberEats | $81.35 | $24.40 | $56.95 | 2026-03-31 21:43:34 |
| TXN-01012939 | UberEats | $77.84 | $23.35 | $54.49 | 2026-03-31 21:43:22 |
| TXN-01013312 | UberEats | $60.30 | $18.09 | $42.21 | 2026-03-31 21:18:13 |
| TXN-01012945 | UberEats | $69.79 | $20.94 | $48.85 | 2026-03-31 20:56:18 |
| TXN-01012936 | UberEats | $151.88 | $45.56 | $106.32 | 2026-03-31 20:48:46 |