Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 2356 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$237,888.87
Filtered tolls
$71,366.19
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01012878 | UberEats | $159.09 | $47.73 | $111.36 | 2026-03-31 11:23:16 |
| TXN-01012349 | UberEats | $132.98 | $39.89 | $93.09 | 2026-03-31 11:12:42 |
| TXN-01012549 | UberEats | $70.46 | $21.14 | $49.32 | 2026-03-31 11:09:17 |
| TXN-01013407 | UberEats | $152.05 | $45.62 | $106.43 | 2026-03-31 11:06:09 |
| TXN-01014034 | UberEats | $75.11 | $22.53 | $52.58 | 2026-03-31 10:48:30 |
| TXN-01014145 | UberEats | $128.46 | $38.54 | $89.92 | 2026-03-31 10:44:43 |
| TXN-01013705 | UberEats | $154.90 | $46.47 | $108.43 | 2026-03-31 10:11:03 |
| TXN-01012345 | UberEats | $80.69 | $24.21 | $56.48 | 2026-03-31 10:06:15 |
| TXN-01012911 | UberEats | $140.86 | $42.26 | $98.60 | 2026-03-31 08:31:07 |
| TXN-01014146 | UberEats | $113.32 | $34.00 | $79.32 | 2026-03-31 08:08:12 |
| TXN-01013949 | UberEats | $156.89 | $47.07 | $109.82 | 2026-03-31 08:03:24 |
| TXN-01013828 | UberEats | $93.80 | $28.14 | $65.66 | 2026-03-31 07:53:22 |
| TXN-01014067 | UberEats | $125.18 | $37.55 | $87.63 | 2026-03-31 07:44:01 |
| TXN-01012753 | UberEats | $101.21 | $30.36 | $70.85 | 2026-03-31 07:07:35 |
| TXN-01014530 | UberEats | $134.10 | $40.23 | $93.87 | 2026-03-30 22:37:19 |
| TXN-01012749 | UberEats | $108.04 | $32.41 | $75.63 | 2026-03-30 22:11:22 |
| TXN-01014598 | UberEats | $123.93 | $37.18 | $86.75 | 2026-03-30 21:54:11 |
| TXN-01013051 | UberEats | $97.87 | $29.36 | $68.51 | 2026-03-30 21:15:44 |
| TXN-01014215 | UberEats | $133.03 | $39.91 | $93.12 | 2026-03-30 20:58:44 |
| TXN-01012870 | UberEats | $80.42 | $24.13 | $56.29 | 2026-03-30 20:48:32 |
| TXN-01014201 | UberEats | $57.56 | $17.27 | $40.29 | 2026-03-30 20:38:10 |
| TXN-01013869 | UberEats | $115.54 | $34.66 | $80.88 | 2026-03-30 20:36:39 |
| TXN-01013267 | UberEats | $144.19 | $43.26 | $100.93 | 2026-03-30 20:15:59 |
| TXN-01013429 | UberEats | $61.35 | $18.41 | $42.94 | 2026-03-30 19:49:36 |
| TXN-01013398 | UberEats | $77.43 | $23.23 | $54.20 | 2026-03-30 19:41:07 |