Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1928 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$175,199.32
Filtered tolls
$4,555.26
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01016341 | Toast | $114.58 | $2.98 | $111.60 | 2026-03-29 14:32:33 |
| TXN-01016471 | Toast | $113.21 | $2.94 | $110.27 | 2026-03-29 13:48:04 |
| TXN-01017281 | Toast | $57.12 | $1.49 | $55.63 | 2026-03-29 13:30:24 |
| TXN-01016715 | Toast | $59.32 | $1.54 | $57.78 | 2026-03-29 13:25:36 |
| TXN-01017136 | Toast | $52.57 | $1.37 | $51.20 | 2026-03-29 12:59:04 |
| TXN-01015820 | Toast | $77.48 | $2.01 | $75.47 | 2026-03-29 12:54:20 |
| TXN-01017259 | Toast | $129.89 | $3.38 | $126.51 | 2026-03-29 12:36:05 |
| TXN-01017112 | Toast | $78.44 | $2.04 | $76.40 | 2026-03-29 12:31:37 |
| TXN-01015769 | Toast | $126.39 | $3.29 | $123.10 | 2026-03-29 12:27:42 |
| TXN-01016384 | Toast | $102.46 | $2.66 | $99.80 | 2026-03-29 12:21:35 |
| TXN-01015933 | Toast | $85.70 | $2.23 | $83.47 | 2026-03-29 12:19:58 |
| TXN-01017400 | Toast | $136.57 | $3.55 | $133.02 | 2026-03-29 12:18:24 |
| TXN-01015882 | Toast | $94.97 | $2.47 | $92.50 | 2026-03-29 12:08:50 |
| TXN-01016221 | Toast | $110.35 | $2.87 | $107.48 | 2026-03-29 12:01:54 |
| TXN-01017229 | Toast | $58.60 | $1.52 | $57.08 | 2026-03-29 11:59:42 |
| TXN-01017678 | Toast | $129.03 | $3.35 | $125.68 | 2026-03-29 11:51:09 |
| TXN-01017245 | Toast | $131.37 | $3.42 | $127.95 | 2026-03-29 11:44:59 |
| TXN-01016768 | Toast | $128.31 | $3.34 | $124.97 | 2026-03-29 11:04:11 |
| TXN-01017627 | Toast | $122.28 | $3.18 | $119.10 | 2026-03-29 10:19:33 |
| TXN-01017472 | Toast | $48.05 | $1.25 | $46.80 | 2026-03-29 10:00:12 |
| TXN-01016143 | Toast | $91.65 | $2.38 | $89.27 | 2026-03-29 07:42:22 |
| TXN-01017353 | Toast | $69.79 | $1.81 | $67.98 | 2026-03-28 21:41:13 |
| TXN-01016943 | Toast | $45.82 | $1.19 | $44.63 | 2026-03-28 20:57:15 |
| TXN-01016406 | Toast | $111.87 | $2.91 | $108.96 | 2026-03-28 20:41:06 |
| TXN-01016382 | Toast | $142.69 | $3.71 | $138.98 | 2026-03-28 20:36:07 |