Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 857 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$78,779.21
Filtered tolls
$1,890.75
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01019884 | Clover | $107.51 | $2.58 | $104.93 | 2026-03-15 13:44:42 |
| TXN-01019314 | Clover | $142.52 | $3.42 | $139.10 | 2026-03-15 13:21:37 |
| TXN-01019776 | Clover | $75.18 | $1.80 | $73.38 | 2026-03-15 13:08:55 |
| TXN-01019299 | Clover | $80.15 | $1.92 | $78.23 | 2026-03-15 12:37:46 |
| TXN-01019866 | Clover | $98.86 | $2.37 | $96.49 | 2026-03-15 12:21:17 |
| TXN-01020019 | Clover | $80.05 | $1.92 | $78.13 | 2026-03-15 09:52:53 |
| TXN-01019479 | Clover | $140.10 | $3.36 | $136.74 | 2026-03-15 08:41:51 |
| TXN-01019496 | Clover | $94.05 | $2.26 | $91.79 | 2026-03-15 07:22:06 |
| TXN-01019802 | Clover | $104.87 | $2.52 | $102.35 | 2026-03-14 22:32:24 |
| TXN-01019928 | Clover | $71.22 | $1.71 | $69.51 | 2026-03-14 20:19:30 |
| TXN-01020021 | Clover | $109.20 | $2.62 | $106.58 | 2026-03-14 19:48:44 |
| TXN-01019502 | Clover | $91.81 | $2.20 | $89.61 | 2026-03-14 19:42:22 |
| TXN-01019351 | Clover | $101.05 | $2.43 | $98.62 | 2026-03-14 19:39:41 |
| TXN-01019495 | Clover | $40.33 | $0.97 | $39.36 | 2026-03-14 19:18:54 |
| TXN-01019397 | Clover | $138.41 | $3.32 | $135.09 | 2026-03-14 19:01:31 |
| TXN-01019192 | Clover | $87.98 | $2.11 | $85.87 | 2026-03-14 18:45:51 |
| TXN-01019907 | Clover | $38.86 | $0.93 | $37.93 | 2026-03-14 18:06:59 |
| TXN-01019499 | Clover | $86.92 | $2.09 | $84.83 | 2026-03-14 17:48:42 |
| TXN-01019932 | Clover | $135.52 | $3.25 | $132.27 | 2026-03-14 17:46:35 |
| TXN-01019787 | Clover | $91.59 | $2.20 | $89.39 | 2026-03-14 17:40:37 |
| TXN-01019341 | Clover | $106.84 | $2.56 | $104.28 | 2026-03-14 17:09:03 |
| TXN-01019949 | Clover | $138.99 | $3.34 | $135.65 | 2026-03-14 17:03:01 |
| TXN-01019415 | Clover | $94.44 | $2.27 | $92.17 | 2026-03-14 14:25:14 |
| TXN-01019942 | Clover | $89.61 | $2.15 | $87.46 | 2026-03-14 14:11:01 |
| TXN-01019400 | Clover | $76.71 | $1.84 | $74.87 | 2026-03-14 13:42:44 |