Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 857 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$78,779.21
Filtered tolls
$1,890.75
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01019228 | Clover | $121.35 | $2.91 | $118.44 | 2026-03-14 13:39:54 |
| TXN-01019663 | Clover | $115.04 | $2.76 | $112.28 | 2026-03-14 13:34:59 |
| TXN-01019588 | Clover | $44.31 | $1.06 | $43.25 | 2026-03-14 13:21:13 |
| TXN-01019587 | Clover | $101.12 | $2.43 | $98.69 | 2026-03-14 13:07:03 |
| TXN-01019803 | Clover | $117.46 | $2.82 | $114.64 | 2026-03-14 12:32:31 |
| TXN-01019730 | Clover | $143.57 | $3.45 | $140.12 | 2026-03-14 12:01:57 |
| TXN-01019589 | Clover | $120.24 | $2.89 | $117.35 | 2026-03-14 11:30:19 |
| TXN-01019296 | Clover | $75.47 | $1.81 | $73.66 | 2026-03-14 08:45:59 |
| TXN-01019962 | Clover | $96.62 | $2.32 | $94.30 | 2026-03-14 08:44:12 |
| TXN-01019625 | Clover | $144.78 | $3.47 | $141.31 | 2026-03-13 20:59:37 |
| TXN-01019905 | Clover | $70.06 | $1.68 | $68.38 | 2026-03-13 20:59:28 |
| TXN-01019259 | Clover | $107.01 | $2.57 | $104.44 | 2026-03-13 19:43:32 |
| TXN-01019523 | Clover | $125.40 | $3.01 | $122.39 | 2026-03-13 19:38:31 |
| TXN-01019389 | Clover | $100.73 | $2.42 | $98.31 | 2026-03-13 19:36:06 |
| TXN-01019360 | Clover | $107.37 | $2.58 | $104.79 | 2026-03-13 19:10:38 |
| TXN-01019237 | Clover | $132.69 | $3.18 | $129.51 | 2026-03-13 18:22:52 |
| TXN-01019691 | Clover | $93.88 | $2.25 | $91.63 | 2026-03-13 18:11:33 |
| TXN-01019936 | Clover | $122.23 | $2.93 | $119.30 | 2026-03-13 18:07:09 |
| TXN-01019977 | Clover | $64.73 | $1.55 | $63.18 | 2026-03-13 17:43:52 |
| TXN-01019342 | Clover | $114.46 | $2.75 | $111.71 | 2026-03-13 17:41:23 |
| TXN-01019242 | Clover | $118.83 | $2.85 | $115.98 | 2026-03-13 17:08:13 |
| TXN-01020023 | Clover | $125.42 | $3.01 | $122.41 | 2026-03-13 17:07:38 |
| TXN-01019858 | Clover | $64.40 | $1.55 | $62.85 | 2026-03-13 16:37:32 |
| TXN-01019923 | Clover | $135.74 | $3.26 | $132.48 | 2026-03-13 15:48:43 |
| TXN-01019950 | Clover | $110.09 | $2.64 | $107.45 | 2026-03-13 15:14:33 |