Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1928 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$175,199.32
Filtered tolls
$4,555.26
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01016503 | Toast | $60.46 | $1.57 | $58.89 | 2026-03-27 12:14:23 |
| TXN-01017416 | Toast | $55.78 | $1.45 | $54.33 | 2026-03-27 12:04:19 |
| TXN-01016962 | Toast | $143.78 | $3.74 | $140.04 | 2026-03-27 11:51:06 |
| TXN-01016910 | Toast | $143.06 | $3.72 | $139.34 | 2026-03-27 11:24:37 |
| TXN-01017137 | Toast | $112.42 | $2.92 | $109.50 | 2026-03-27 10:37:24 |
| TXN-01017249 | Toast | $127.65 | $3.32 | $124.33 | 2026-03-27 10:06:42 |
| TXN-01017369 | Toast | $93.78 | $2.44 | $91.34 | 2026-03-27 09:24:01 |
| TXN-01016264 | Toast | $42.36 | $1.10 | $41.26 | 2026-03-27 08:12:58 |
| TXN-01016148 | Toast | $93.77 | $2.44 | $91.33 | 2026-03-27 07:21:00 |
| TXN-01017377 | Toast | $81.36 | $2.12 | $79.24 | 2026-03-26 22:26:58 |
| TXN-01016265 | Toast | $93.23 | $2.42 | $90.81 | 2026-03-26 20:52:12 |
| TXN-01017119 | Toast | $52.28 | $1.36 | $50.92 | 2026-03-26 20:26:05 |
| TXN-01015846 | Toast | $111.87 | $2.91 | $108.96 | 2026-03-26 20:24:37 |
| TXN-01016113 | Toast | $117.24 | $3.05 | $114.19 | 2026-03-26 19:58:17 |
| TXN-01016455 | Toast | $83.09 | $2.16 | $80.93 | 2026-03-26 19:53:12 |
| TXN-01017333 | Toast | $89.98 | $2.34 | $87.64 | 2026-03-26 19:46:01 |
| TXN-01016005 | Toast | $75.40 | $1.96 | $73.44 | 2026-03-26 19:45:22 |
| TXN-01016672 | Toast | $43.96 | $1.14 | $42.82 | 2026-03-26 19:29:36 |
| TXN-01017499 | Toast | $68.23 | $1.77 | $66.46 | 2026-03-26 19:28:51 |
| TXN-01016407 | Toast | $40.32 | $1.05 | $39.27 | 2026-03-26 19:23:08 |
| TXN-01016166 | Toast | $104.12 | $2.71 | $101.41 | 2026-03-26 19:17:55 |
| TXN-01017666 | Toast | $118.82 | $3.09 | $115.73 | 2026-03-26 18:47:49 |
| TXN-01016556 | Toast | $71.99 | $1.87 | $70.12 | 2026-03-26 18:40:59 |
| TXN-01016312 | Toast | $129.07 | $3.36 | $125.71 | 2026-03-26 18:38:46 |
| TXN-01015877 | Toast | $48.06 | $1.25 | $46.81 | 2026-03-26 18:35:49 |