Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 857 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$78,779.21
Filtered tolls
$1,890.75
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01019843 | Clover | $129.19 | $3.10 | $126.09 | 2026-03-13 14:30:23 |
| TXN-01019703 | Clover | $88.84 | $2.13 | $86.71 | 2026-03-13 14:24:29 |
| TXN-01019915 | Clover | $124.37 | $2.98 | $121.39 | 2026-03-13 13:21:12 |
| TXN-01019681 | Clover | $129.78 | $3.11 | $126.67 | 2026-03-13 13:17:55 |
| TXN-01019626 | Clover | $139.38 | $3.35 | $136.03 | 2026-03-13 13:09:43 |
| TXN-01019246 | Clover | $137.29 | $3.29 | $134.00 | 2026-03-13 12:00:15 |
| TXN-01019247 | Clover | $43.05 | $1.03 | $42.02 | 2026-03-13 11:43:32 |
| TXN-01019529 | Clover | $88.41 | $2.12 | $86.29 | 2026-03-13 11:31:31 |
| TXN-01019609 | Clover | $117.15 | $2.81 | $114.34 | 2026-03-13 11:29:32 |
| TXN-01019535 | Clover | $92.99 | $2.23 | $90.76 | 2026-03-13 11:29:11 |
| TXN-01019361 | Clover | $87.07 | $2.09 | $84.98 | 2026-03-13 11:27:39 |
| TXN-01019606 | Clover | $64.57 | $1.55 | $63.02 | 2026-03-13 10:20:37 |
| TXN-01020000 | Clover | $138.01 | $3.31 | $134.70 | 2026-03-13 09:36:51 |
| TXN-01019584 | Clover | $47.81 | $1.15 | $46.66 | 2026-03-12 23:04:22 |
| TXN-01019939 | Clover | $90.27 | $2.17 | $88.10 | 2026-03-12 20:21:32 |
| TXN-01019845 | Clover | $96.22 | $2.31 | $93.91 | 2026-03-12 20:11:59 |
| TXN-01019422 | Clover | $97.39 | $2.34 | $95.05 | 2026-03-12 19:49:32 |
| TXN-01019894 | Clover | $89.84 | $2.16 | $87.68 | 2026-03-12 19:44:17 |
| TXN-01019273 | Clover | $47.09 | $1.13 | $45.96 | 2026-03-12 19:43:25 |
| TXN-01019782 | Clover | $108.95 | $2.61 | $106.34 | 2026-03-12 19:41:21 |
| TXN-01019554 | Clover | $100.21 | $2.41 | $97.80 | 2026-03-12 19:39:06 |
| TXN-01019319 | Clover | $56.56 | $1.36 | $55.20 | 2026-03-12 19:36:31 |
| TXN-01019855 | Clover | $107.40 | $2.58 | $104.82 | 2026-03-12 18:58:29 |
| TXN-01019432 | Clover | $82.69 | $1.98 | $80.71 | 2026-03-12 18:53:20 |
| TXN-01019284 | Clover | $63.10 | $1.51 | $61.59 | 2026-03-12 18:52:08 |