Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1928 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$175,199.32
Filtered tolls
$4,555.26
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01015865 | Toast | $70.78 | $1.84 | $68.94 | 2026-03-26 12:39:27 |
| TXN-01016178 | Toast | $79.25 | $2.06 | $77.19 | 2026-03-26 12:38:52 |
| TXN-01016526 | Toast | $111.52 | $2.90 | $108.62 | 2026-03-26 12:37:36 |
| TXN-01017476 | Toast | $128.03 | $3.33 | $124.70 | 2026-03-26 12:30:38 |
| TXN-01017045 | Toast | $63.36 | $1.65 | $61.71 | 2026-03-26 12:26:47 |
| TXN-01016309 | Toast | $118.83 | $3.09 | $115.74 | 2026-03-26 12:18:34 |
| TXN-01016958 | Toast | $49.06 | $1.28 | $47.78 | 2026-03-26 12:00:26 |
| TXN-01015771 | Toast | $83.97 | $2.18 | $81.79 | 2026-03-26 11:54:15 |
| TXN-01017059 | Toast | $106.59 | $2.77 | $103.82 | 2026-03-26 11:54:15 |
| TXN-01017431 | Toast | $131.85 | $3.43 | $128.42 | 2026-03-26 11:53:48 |
| TXN-01016777 | Toast | $116.60 | $3.03 | $113.57 | 2026-03-26 11:52:04 |
| TXN-01017316 | Toast | $121.97 | $3.17 | $118.80 | 2026-03-26 11:27:23 |
| TXN-01016624 | Toast | $89.76 | $2.33 | $87.43 | 2026-03-26 11:25:36 |
| TXN-01016917 | Toast | $58.55 | $1.52 | $57.03 | 2026-03-26 10:47:22 |
| TXN-01016461 | Toast | $66.69 | $1.73 | $64.96 | 2026-03-26 09:44:38 |
| TXN-01016100 | Toast | $69.33 | $1.80 | $67.53 | 2026-03-26 09:38:42 |
| TXN-01015981 | Toast | $40.47 | $1.05 | $39.42 | 2026-03-25 23:53:23 |
| TXN-01016902 | Toast | $38.44 | $1.00 | $37.44 | 2026-03-25 21:56:04 |
| TXN-01017238 | Toast | $140.09 | $3.64 | $136.45 | 2026-03-25 21:36:10 |
| TXN-01016363 | Toast | $140.89 | $3.66 | $137.23 | 2026-03-25 21:28:55 |
| TXN-01016563 | Toast | $125.84 | $3.27 | $122.57 | 2026-03-25 21:23:20 |
| TXN-01017185 | Toast | $46.60 | $1.21 | $45.39 | 2026-03-25 21:17:57 |
| TXN-01017415 | Toast | $108.85 | $2.83 | $106.02 | 2026-03-25 21:10:08 |
| TXN-01017479 | Toast | $130.21 | $3.39 | $126.82 | 2026-03-25 20:39:26 |
| TXN-01017365 | Toast | $103.22 | $2.68 | $100.54 | 2026-03-25 20:26:41 |