Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1928 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$175,199.32
Filtered tolls
$4,555.26
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01016544 | Toast | $73.44 | $1.91 | $71.53 | 2026-03-23 12:00:01 |
| TXN-01016555 | Toast | $54.16 | $1.41 | $52.75 | 2026-03-23 11:52:54 |
| TXN-01017329 | Toast | $128.83 | $3.35 | $125.48 | 2026-03-23 11:50:31 |
| TXN-01016923 | Toast | $50.89 | $1.32 | $49.57 | 2026-03-23 11:48:08 |
| TXN-01016760 | Toast | $113.09 | $2.94 | $110.15 | 2026-03-23 09:49:43 |
| TXN-01015978 | Toast | $72.30 | $1.88 | $70.42 | 2026-03-23 09:36:33 |
| TXN-01016783 | Toast | $90.24 | $2.35 | $87.89 | 2026-03-23 08:57:32 |
| TXN-01017180 | Toast | $140.40 | $3.65 | $136.75 | 2026-03-23 08:53:50 |
| TXN-01016949 | Toast | $113.57 | $2.95 | $110.62 | 2026-03-23 08:27:42 |
| TXN-01017569 | Toast | $131.77 | $3.43 | $128.34 | 2026-03-23 08:17:17 |
| TXN-01016024 | Toast | $130.57 | $3.39 | $127.18 | 2026-03-23 07:35:56 |
| TXN-01016192 | Toast | $56.26 | $1.46 | $54.80 | 2026-03-22 22:40:51 |
| TXN-01016313 | Toast | $42.36 | $1.10 | $41.26 | 2026-03-22 21:28:15 |
| TXN-01017525 | Toast | $77.14 | $2.01 | $75.13 | 2026-03-22 21:12:43 |
| TXN-01016641 | Toast | $48.48 | $1.26 | $47.22 | 2026-03-22 20:36:54 |
| TXN-01016719 | Toast | $135.39 | $3.52 | $131.87 | 2026-03-22 20:33:24 |
| TXN-01016306 | Toast | $70.99 | $1.85 | $69.14 | 2026-03-22 20:10:10 |
| TXN-01017561 | Toast | $104.45 | $2.72 | $101.73 | 2026-03-22 20:01:38 |
| TXN-01016819 | Toast | $97.03 | $2.52 | $94.51 | 2026-03-22 19:49:42 |
| TXN-01017482 | Toast | $79.83 | $2.08 | $77.75 | 2026-03-22 19:43:53 |
| TXN-01016201 | Toast | $58.63 | $1.52 | $57.11 | 2026-03-22 19:41:44 |
| TXN-01016089 | Toast | $80.45 | $2.09 | $78.36 | 2026-03-22 19:36:45 |
| TXN-01016283 | Toast | $71.06 | $1.85 | $69.21 | 2026-03-22 19:32:16 |
| TXN-01016798 | Toast | $120.01 | $3.12 | $116.89 | 2026-03-22 19:27:50 |
| TXN-01017382 | Toast | $99.11 | $2.58 | $96.53 | 2026-03-22 18:56:39 |