Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 2356 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$237,888.87
Filtered tolls
$71,366.19
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01013605 | UberEats | $88.31 | $26.49 | $61.82 | 2026-04-06 10:45:42 |
| TXN-01014220 | UberEats | $62.35 | $18.70 | $43.65 | 2026-04-06 10:12:24 |
| TXN-01014420 | UberEats | $65.23 | $19.57 | $45.66 | 2026-04-06 09:37:21 |
| TXN-01013130 | UberEats | $111.38 | $33.41 | $77.97 | 2026-04-06 09:22:50 |
| TXN-01014653 | UberEats | $149.15 | $44.74 | $104.41 | 2026-04-06 09:14:34 |
| TXN-01013233 | UberEats | $59.36 | $17.81 | $41.55 | 2026-04-06 09:05:42 |
| TXN-01014186 | UberEats | $68.72 | $20.62 | $48.10 | 2026-04-06 08:01:42 |
| TXN-01014267 | UberEats | $102.32 | $30.70 | $71.62 | 2026-04-05 23:50:37 |
| TXN-01012877 | UberEats | $99.85 | $29.95 | $69.90 | 2026-04-05 23:47:49 |
| TXN-01012900 | UberEats | $130.00 | $39.00 | $91.00 | 2026-04-05 22:21:12 |
| TXN-01013603 | UberEats | $93.81 | $28.14 | $65.67 | 2026-04-05 21:23:52 |
| TXN-01013890 | UberEats | $118.74 | $35.62 | $83.12 | 2026-04-05 20:58:23 |
| TXN-01012500 | UberEats | $59.02 | $17.71 | $41.31 | 2026-04-05 20:42:24 |
| TXN-01013063 | UberEats | $77.73 | $23.32 | $54.41 | 2026-04-05 20:35:35 |
| TXN-01012974 | UberEats | $137.13 | $41.14 | $95.99 | 2026-04-05 20:33:55 |
| TXN-01012380 | UberEats | $129.53 | $38.86 | $90.67 | 2026-04-05 20:32:47 |
| TXN-01013583 | UberEats | $53.72 | $16.12 | $37.60 | 2026-04-05 20:21:28 |
| TXN-01014392 | UberEats | $124.85 | $37.45 | $87.40 | 2026-04-05 20:21:21 |
| TXN-01014193 | UberEats | $154.12 | $46.24 | $107.88 | 2026-04-05 19:48:15 |
| TXN-01013207 | UberEats | $103.37 | $31.01 | $72.36 | 2026-04-05 19:31:13 |
| TXN-01014355 | UberEats | $72.21 | $21.66 | $50.55 | 2026-04-05 19:29:52 |
| TXN-01012570 | UberEats | $83.10 | $24.93 | $58.17 | 2026-04-05 19:24:29 |
| TXN-01013926 | UberEats | $47.98 | $14.39 | $33.59 | 2026-04-05 19:21:23 |
| TXN-01012858 | UberEats | $123.45 | $37.03 | $86.42 | 2026-04-05 19:20:01 |
| TXN-01013703 | UberEats | $137.96 | $41.39 | $96.57 | 2026-04-05 19:18:47 |