Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 10710 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$1,042,503.32
Filtered tolls
$206,266.09
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01012387 | UberEats | $120.49 | $36.15 | $84.34 | 2026-03-08 20:39:04 |
| TXN-01013777 | UberEats | $45.52 | $13.66 | $31.86 | 2026-03-08 20:37:28 |
| TXN-01013176 | UberEats | $49.50 | $14.85 | $34.65 | 2026-03-08 20:35:42 |
| TXN-01009509 | DoorDash | $93.92 | $28.18 | $65.74 | 2026-03-08 20:33:22 |
| TXN-01011874 | DoorDash | $106.87 | $32.06 | $74.81 | 2026-03-08 20:33:21 |
| TXN-01013177 | UberEats | $123.18 | $36.95 | $86.23 | 2026-03-08 20:31:06 |
| TXN-01011543 | DoorDash | $99.32 | $29.80 | $69.52 | 2026-03-08 20:30:22 |
| TXN-01017172 | Toast | $91.31 | $2.37 | $88.94 | 2026-03-08 20:28:10 |
| TXN-01019252 | Clover | $103.48 | $2.48 | $101.00 | 2026-03-08 20:26:53 |
| TXN-01014495 | UberEats | $100.88 | $30.26 | $70.62 | 2026-03-08 20:22:23 |
| TXN-01019262 | Clover | $39.09 | $0.94 | $38.15 | 2026-03-08 20:21:27 |
| TXN-01012321 | DoorDash | $155.90 | $46.77 | $109.13 | 2026-03-08 20:19:38 |
| TXN-01012585 | UberEats | $122.73 | $36.82 | $85.91 | 2026-03-08 20:16:28 |
| TXN-01014304 | UberEats | $139.32 | $41.80 | $97.52 | 2026-03-08 20:15:35 |
| TXN-01015849 | Toast | $94.62 | $2.46 | $92.16 | 2026-03-08 20:12:36 |
| TXN-01018729 | Square | $116.31 | $3.37 | $112.94 | 2026-03-08 20:12:13 |
| TXN-01019909 | Clover | $131.92 | $3.17 | $128.75 | 2026-03-08 20:12:04 |
| TXN-01009677 | DoorDash | $120.87 | $36.26 | $84.61 | 2026-03-08 20:08:36 |
| TXN-01015912 | Toast | $64.83 | $1.69 | $63.14 | 2026-03-08 20:04:51 |
| TXN-01009670 | DoorDash | $63.30 | $18.99 | $44.31 | 2026-03-08 20:04:20 |
| TXN-01015825 | Toast | $57.13 | $1.49 | $55.64 | 2026-03-08 20:01:40 |
| TXN-01011776 | DoorDash | $153.00 | $45.90 | $107.10 | 2026-03-08 20:00:42 |
| TXN-01015618 | GrubHub | $156.77 | $47.03 | $109.74 | 2026-03-08 19:59:50 |
| TXN-01019890 | Clover | $74.89 | $1.80 | $73.09 | 2026-03-08 19:56:37 |
| TXN-01011976 | DoorDash | $99.90 | $29.97 | $69.93 | 2026-03-08 19:55:45 |