Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1499 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$135,557.15
Filtered tolls
$3,931.35
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01018659 | Square | $51.81 | $1.50 | $50.31 | 2026-03-14 18:37:21 |
| TXN-01018848 | Square | $126.47 | $3.67 | $122.80 | 2026-03-14 18:27:03 |
| TXN-01018975 | Square | $90.16 | $2.61 | $87.55 | 2026-03-14 18:20:14 |
| TXN-01017990 | Square | $43.93 | $1.27 | $42.66 | 2026-03-14 18:16:48 |
| TXN-01017938 | Square | $63.51 | $1.84 | $61.67 | 2026-03-14 18:11:18 |
| TXN-01018419 | Square | $112.91 | $3.27 | $109.64 | 2026-03-14 18:03:20 |
| TXN-01018452 | Square | $87.88 | $2.55 | $85.33 | 2026-03-14 18:02:30 |
| TXN-01019153 | Square | $78.26 | $2.27 | $75.99 | 2026-03-14 17:17:33 |
| TXN-01018834 | Square | $38.88 | $1.13 | $37.75 | 2026-03-14 16:51:46 |
| TXN-01018236 | Square | $133.34 | $3.87 | $129.47 | 2026-03-14 16:14:12 |
| TXN-01018745 | Square | $61.44 | $1.78 | $59.66 | 2026-03-14 16:09:22 |
| TXN-01018392 | Square | $121.39 | $3.52 | $117.87 | 2026-03-14 16:05:32 |
| TXN-01018280 | Square | $83.28 | $2.42 | $80.86 | 2026-03-14 15:40:39 |
| TXN-01017736 | Square | $77.29 | $2.24 | $75.05 | 2026-03-14 15:23:04 |
| TXN-01017723 | Square | $75.66 | $2.19 | $73.47 | 2026-03-14 14:31:15 |
| TXN-01019126 | Square | $134.56 | $3.90 | $130.66 | 2026-03-14 14:27:11 |
| TXN-01018168 | Square | $122.48 | $3.55 | $118.93 | 2026-03-14 13:44:44 |
| TXN-01017711 | Square | $80.69 | $2.34 | $78.35 | 2026-03-14 13:37:41 |
| TXN-01018632 | Square | $130.83 | $3.79 | $127.04 | 2026-03-14 13:30:45 |
| TXN-01018838 | Square | $112.22 | $3.25 | $108.97 | 2026-03-14 13:12:19 |
| TXN-01019072 | Square | $70.52 | $2.05 | $68.47 | 2026-03-14 13:11:33 |
| TXN-01019087 | Square | $130.54 | $3.79 | $126.75 | 2026-03-14 12:53:22 |
| TXN-01018748 | Square | $45.40 | $1.32 | $44.08 | 2026-03-14 12:49:04 |
| TXN-01018000 | Square | $64.01 | $1.86 | $62.15 | 2026-03-14 12:43:33 |
| TXN-01018134 | Square | $56.54 | $1.64 | $54.90 | 2026-03-14 12:24:49 |