Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 857 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$78,779.21
Filtered tolls
$1,890.75
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01019286 | Clover | $77.41 | $1.86 | $75.55 | 2026-04-03 13:14:10 |
| TXN-01019245 | Clover | $45.74 | $1.10 | $44.64 | 2026-04-03 13:00:13 |
| TXN-01019444 | Clover | $143.13 | $3.44 | $139.69 | 2026-04-03 12:48:35 |
| TXN-01019491 | Clover | $54.10 | $1.30 | $52.80 | 2026-04-03 12:34:29 |
| TXN-01019376 | Clover | $72.60 | $1.74 | $70.86 | 2026-04-03 12:32:30 |
| TXN-01019202 | Clover | $50.69 | $1.22 | $49.47 | 2026-04-03 12:26:33 |
| TXN-01019878 | Clover | $86.11 | $2.07 | $84.04 | 2026-04-03 12:13:48 |
| TXN-01019975 | Clover | $101.50 | $2.44 | $99.06 | 2026-04-03 11:55:18 |
| TXN-01020017 | Clover | $113.21 | $2.72 | $110.49 | 2026-04-03 11:44:08 |
| TXN-01019662 | Clover | $81.19 | $1.95 | $79.24 | 2026-04-03 11:19:48 |
| TXN-01019872 | Clover | $61.07 | $1.47 | $59.60 | 2026-04-03 11:19:41 |
| TXN-01019224 | Clover | $79.28 | $1.90 | $77.38 | 2026-04-03 10:41:14 |
| TXN-01019226 | Clover | $102.32 | $2.46 | $99.86 | 2026-04-03 10:37:14 |
| TXN-01019734 | Clover | $108.47 | $2.60 | $105.87 | 2026-04-03 09:52:05 |
| TXN-01019279 | Clover | $66.70 | $1.60 | $65.10 | 2026-04-03 09:03:09 |
| TXN-01019617 | Clover | $44.73 | $1.07 | $43.66 | 2026-04-02 22:18:40 |
| TXN-01019321 | Clover | $43.06 | $1.03 | $42.03 | 2026-04-02 20:58:05 |
| TXN-01019188 | Clover | $70.20 | $1.68 | $68.52 | 2026-04-02 20:53:52 |
| TXN-01020002 | Clover | $49.27 | $1.18 | $48.09 | 2026-04-02 20:29:53 |
| TXN-01019272 | Clover | $51.40 | $1.23 | $50.17 | 2026-04-02 20:12:46 |
| TXN-01019212 | Clover | $38.72 | $0.93 | $37.79 | 2026-04-02 20:04:26 |
| TXN-01019505 | Clover | $116.74 | $2.80 | $113.94 | 2026-04-02 19:56:19 |
| TXN-01019756 | Clover | $106.95 | $2.57 | $104.38 | 2026-04-02 19:12:44 |
| TXN-01019280 | Clover | $123.88 | $2.97 | $120.91 | 2026-04-02 18:10:54 |
| TXN-01019806 | Clover | $133.66 | $3.21 | $130.45 | 2026-04-02 17:04:06 |