Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1928 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$175,199.32
Filtered tolls
$4,555.26
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01017317 | Toast | $101.99 | $2.65 | $99.34 | 2026-04-05 17:02:11 |
| TXN-01017672 | Toast | $114.03 | $2.96 | $111.07 | 2026-04-05 16:45:05 |
| TXN-01015974 | Toast | $49.27 | $1.28 | $47.99 | 2026-04-05 15:54:42 |
| TXN-01016898 | Toast | $39.99 | $1.04 | $38.95 | 2026-04-05 15:50:04 |
| TXN-01016529 | Toast | $113.34 | $2.95 | $110.39 | 2026-04-05 15:33:38 |
| TXN-01017027 | Toast | $129.01 | $3.35 | $125.66 | 2026-04-05 15:12:22 |
| TXN-01016161 | Toast | $120.22 | $3.13 | $117.09 | 2026-04-05 14:47:39 |
| TXN-01016656 | Toast | $84.45 | $2.20 | $82.25 | 2026-04-05 13:53:57 |
| TXN-01017047 | Toast | $61.18 | $1.59 | $59.59 | 2026-04-05 13:37:44 |
| TXN-01017134 | Toast | $84.29 | $2.19 | $82.10 | 2026-04-05 13:20:22 |
| TXN-01016728 | Toast | $107.82 | $2.80 | $105.02 | 2026-04-05 12:55:43 |
| TXN-01017074 | Toast | $39.59 | $1.03 | $38.56 | 2026-04-05 12:53:12 |
| TXN-01016119 | Toast | $80.47 | $2.09 | $78.38 | 2026-04-05 12:52:44 |
| TXN-01016830 | Toast | $132.93 | $3.46 | $129.47 | 2026-04-05 12:45:06 |
| TXN-01016852 | Toast | $92.87 | $2.41 | $90.46 | 2026-04-05 12:42:35 |
| TXN-01017116 | Toast | $80.03 | $2.08 | $77.95 | 2026-04-05 12:28:00 |
| TXN-01017224 | Toast | $62.61 | $1.63 | $60.98 | 2026-04-05 12:23:25 |
| TXN-01016863 | Toast | $59.39 | $1.54 | $57.85 | 2026-04-05 12:13:12 |
| TXN-01016691 | Toast | $78.21 | $2.03 | $76.18 | 2026-04-05 12:10:56 |
| TXN-01015842 | Toast | $90.76 | $2.36 | $88.40 | 2026-04-05 12:00:34 |
| TXN-01016489 | Toast | $78.78 | $2.05 | $76.73 | 2026-04-05 11:58:05 |
| TXN-01017191 | Toast | $67.88 | $1.76 | $66.12 | 2026-04-05 11:52:30 |
| TXN-01015914 | Toast | $140.88 | $3.66 | $137.22 | 2026-04-05 11:42:37 |
| TXN-01015854 | Toast | $115.63 | $3.01 | $112.62 | 2026-04-05 10:35:22 |
| TXN-01016964 | Toast | $53.97 | $1.40 | $52.57 | 2026-04-05 10:30:47 |