Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 10710 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$1,042,503.32
Filtered tolls
$206,266.09
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01014102 | UberEats | $57.30 | $17.19 | $40.11 | 2026-04-03 16:01:16 |
| TXN-01019892 | Clover | $43.23 | $1.04 | $42.19 | 2026-04-03 16:00:16 |
| TXN-01017080 | Toast | $113.91 | $2.96 | $110.95 | 2026-04-03 15:54:22 |
| TXN-01010463 | DoorDash | $115.28 | $34.58 | $80.70 | 2026-04-03 15:50:43 |
| TXN-01016098 | Toast | $43.65 | $1.13 | $42.52 | 2026-04-03 15:48:39 |
| TXN-01013119 | UberEats | $96.32 | $28.90 | $67.42 | 2026-04-03 15:47:13 |
| TXN-01015473 | GrubHub | $155.68 | $46.70 | $108.98 | 2026-04-03 15:42:12 |
| TXN-01012112 | DoorDash | $76.02 | $22.81 | $53.21 | 2026-04-03 15:41:55 |
| TXN-01009573 | DoorDash | $78.09 | $23.43 | $54.66 | 2026-04-03 15:27:10 |
| TXN-01015955 | Toast | $143.31 | $3.73 | $139.58 | 2026-04-03 15:25:23 |
| TXN-01016229 | Toast | $91.16 | $2.37 | $88.79 | 2026-04-03 15:15:41 |
| TXN-01010513 | DoorDash | $100.26 | $30.08 | $70.18 | 2026-04-03 15:15:17 |
| TXN-01012829 | UberEats | $118.49 | $35.55 | $82.94 | 2026-04-03 15:04:12 |
| TXN-01013121 | UberEats | $105.17 | $31.55 | $73.62 | 2026-04-03 15:02:07 |
| TXN-01012540 | UberEats | $61.97 | $18.59 | $43.38 | 2026-04-03 14:56:08 |
| TXN-01012562 | UberEats | $153.75 | $46.12 | $107.63 | 2026-04-03 14:54:09 |
| TXN-01011592 | DoorDash | $116.61 | $34.98 | $81.63 | 2026-04-03 14:53:34 |
| TXN-01017691 | Square | $127.86 | $3.71 | $124.15 | 2026-04-03 14:52:08 |
| TXN-01015233 | GrubHub | $138.05 | $41.41 | $96.64 | 2026-04-03 14:48:58 |
| TXN-01016422 | Toast | $143.42 | $3.73 | $139.69 | 2026-04-03 14:45:44 |
| TXN-01014537 | UberEats | $108.06 | $32.42 | $75.64 | 2026-04-03 14:43:28 |
| TXN-01016053 | Toast | $40.46 | $1.05 | $39.41 | 2026-04-03 14:41:58 |
| TXN-01019678 | Clover | $100.28 | $2.41 | $97.87 | 2026-04-03 14:41:46 |
| TXN-01012249 | DoorDash | $55.57 | $16.67 | $38.90 | 2026-04-03 14:40:17 |
| TXN-01011509 | DoorDash | $81.17 | $24.35 | $56.82 | 2026-04-03 14:39:38 |