Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 2356 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$237,888.87
Filtered tolls
$71,366.19
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01014017 | UberEats | $132.75 | $39.82 | $92.93 | 2026-04-05 15:36:02 |
| TXN-01014541 | UberEats | $79.68 | $23.90 | $55.78 | 2026-04-05 15:27:33 |
| TXN-01014533 | UberEats | $132.54 | $39.76 | $92.78 | 2026-04-05 15:08:29 |
| TXN-01013017 | UberEats | $115.03 | $34.51 | $80.52 | 2026-04-05 15:04:02 |
| TXN-01013722 | UberEats | $66.62 | $19.99 | $46.63 | 2026-04-05 14:52:01 |
| TXN-01014421 | UberEats | $139.59 | $41.88 | $97.71 | 2026-04-05 14:51:25 |
| TXN-01012418 | UberEats | $79.30 | $23.79 | $55.51 | 2026-04-05 14:31:02 |
| TXN-01013827 | UberEats | $45.54 | $13.66 | $31.88 | 2026-04-05 13:56:21 |
| TXN-01012702 | UberEats | $95.78 | $28.73 | $67.05 | 2026-04-05 13:50:22 |
| TXN-01013317 | UberEats | $76.27 | $22.88 | $53.39 | 2026-04-05 13:47:41 |
| TXN-01014283 | UberEats | $123.59 | $37.08 | $86.51 | 2026-04-05 13:39:59 |
| TXN-01012847 | UberEats | $53.16 | $15.95 | $37.21 | 2026-04-05 13:09:39 |
| TXN-01013251 | UberEats | $159.04 | $47.71 | $111.33 | 2026-04-05 13:08:16 |
| TXN-01013675 | UberEats | $153.31 | $45.99 | $107.32 | 2026-04-05 13:06:25 |
| TXN-01013311 | UberEats | $147.57 | $44.27 | $103.30 | 2026-04-05 13:00:37 |
| TXN-01014150 | UberEats | $117.60 | $35.28 | $82.32 | 2026-04-05 12:47:25 |
| TXN-01014425 | UberEats | $139.35 | $41.80 | $97.55 | 2026-04-05 12:38:00 |
| TXN-01013645 | UberEats | $141.62 | $42.49 | $99.13 | 2026-04-05 12:31:38 |
| TXN-01014574 | UberEats | $145.07 | $43.52 | $101.55 | 2026-04-05 12:29:38 |
| TXN-01013159 | UberEats | $57.72 | $17.32 | $40.40 | 2026-04-05 12:26:52 |
| TXN-01014312 | UberEats | $147.05 | $44.12 | $102.93 | 2026-04-05 12:23:38 |
| TXN-01012816 | UberEats | $113.28 | $33.98 | $79.30 | 2026-04-05 12:22:59 |
| TXN-01013903 | UberEats | $100.50 | $30.15 | $70.35 | 2026-04-05 12:06:05 |
| TXN-01012553 | UberEats | $64.48 | $19.34 | $45.14 | 2026-04-05 11:51:20 |
| TXN-01013220 | UberEats | $96.82 | $29.05 | $67.77 | 2026-04-05 11:46:46 |