Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1928 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$175,199.32
Filtered tolls
$4,555.26
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01016716 | Toast | $81.08 | $2.11 | $78.97 | 2026-03-13 13:39:35 |
| TXN-01017528 | Toast | $115.93 | $3.01 | $112.92 | 2026-03-13 13:24:30 |
| TXN-01015838 | Toast | $135.13 | $3.51 | $131.62 | 2026-03-13 13:20:55 |
| TXN-01016653 | Toast | $98.32 | $2.56 | $95.76 | 2026-03-13 13:10:06 |
| TXN-01016124 | Toast | $91.36 | $2.38 | $88.98 | 2026-03-13 13:07:31 |
| TXN-01016836 | Toast | $39.20 | $1.02 | $38.18 | 2026-03-13 12:44:38 |
| TXN-01017335 | Toast | $132.33 | $3.44 | $128.89 | 2026-03-13 12:34:19 |
| TXN-01016440 | Toast | $98.87 | $2.57 | $96.30 | 2026-03-13 12:26:16 |
| TXN-01017352 | Toast | $108.08 | $2.81 | $105.27 | 2026-03-13 12:20:53 |
| TXN-01016750 | Toast | $54.43 | $1.42 | $53.01 | 2026-03-13 12:20:25 |
| TXN-01016705 | Toast | $115.79 | $3.01 | $112.78 | 2026-03-13 12:16:38 |
| TXN-01017078 | Toast | $71.97 | $1.87 | $70.10 | 2026-03-13 12:15:49 |
| TXN-01016573 | Toast | $52.60 | $1.37 | $51.23 | 2026-03-13 12:14:42 |
| TXN-01016929 | Toast | $75.65 | $1.97 | $73.68 | 2026-03-13 12:07:58 |
| TXN-01016655 | Toast | $68.21 | $1.77 | $66.44 | 2026-03-13 12:06:05 |
| TXN-01016464 | Toast | $39.52 | $1.03 | $38.49 | 2026-03-13 11:13:52 |
| TXN-01016702 | Toast | $41.00 | $1.07 | $39.93 | 2026-03-13 11:07:45 |
| TXN-01015917 | Toast | $91.64 | $2.38 | $89.26 | 2026-03-13 10:47:11 |
| TXN-01016813 | Toast | $72.92 | $1.90 | $71.02 | 2026-03-13 10:32:36 |
| TXN-01016156 | Toast | $109.54 | $2.85 | $106.69 | 2026-03-13 10:12:54 |
| TXN-01017322 | Toast | $109.48 | $2.85 | $106.63 | 2026-03-13 09:06:12 |
| TXN-01017117 | Toast | $49.29 | $1.28 | $48.01 | 2026-03-12 21:51:38 |
| TXN-01017603 | Toast | $69.45 | $1.81 | $67.64 | 2026-03-12 21:46:26 |
| TXN-01016408 | Toast | $41.37 | $1.08 | $40.29 | 2026-03-12 21:21:38 |
| TXN-01017334 | Toast | $106.13 | $2.76 | $103.37 | 2026-03-12 20:53:23 |