Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1928 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$175,199.32
Filtered tolls
$4,555.26
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01017548 | Toast | $106.77 | $2.78 | $103.99 | 2026-03-11 17:45:47 |
| TXN-01016591 | Toast | $40.31 | $1.05 | $39.26 | 2026-03-11 17:41:47 |
| TXN-01017553 | Toast | $86.96 | $2.26 | $84.70 | 2026-03-11 17:37:27 |
| TXN-01016570 | Toast | $43.86 | $1.14 | $42.72 | 2026-03-11 17:26:16 |
| TXN-01017070 | Toast | $66.15 | $1.72 | $64.43 | 2026-03-11 17:11:17 |
| TXN-01016990 | Toast | $45.97 | $1.20 | $44.77 | 2026-03-11 17:10:10 |
| TXN-01016868 | Toast | $103.29 | $2.69 | $100.60 | 2026-03-11 17:08:05 |
| TXN-01016619 | Toast | $66.02 | $1.72 | $64.30 | 2026-03-11 17:01:26 |
| TXN-01016893 | Toast | $101.09 | $2.63 | $98.46 | 2026-03-11 16:57:27 |
| TXN-01016504 | Toast | $85.80 | $2.23 | $83.57 | 2026-03-11 16:44:51 |
| TXN-01016322 | Toast | $142.09 | $3.69 | $138.40 | 2026-03-11 16:32:09 |
| TXN-01017456 | Toast | $121.03 | $3.15 | $117.88 | 2026-03-11 16:29:02 |
| TXN-01017031 | Toast | $97.13 | $2.53 | $94.60 | 2026-03-11 16:22:28 |
| TXN-01017111 | Toast | $86.87 | $2.26 | $84.61 | 2026-03-11 15:53:27 |
| TXN-01016887 | Toast | $87.11 | $2.26 | $84.85 | 2026-03-11 15:49:04 |
| TXN-01017538 | Toast | $119.11 | $3.10 | $116.01 | 2026-03-11 15:39:39 |
| TXN-01017176 | Toast | $40.17 | $1.04 | $39.13 | 2026-03-11 15:10:52 |
| TXN-01016120 | Toast | $113.84 | $2.96 | $110.88 | 2026-03-11 15:09:52 |
| TXN-01016266 | Toast | $72.38 | $1.88 | $70.50 | 2026-03-11 14:47:09 |
| TXN-01015922 | Toast | $84.28 | $2.19 | $82.09 | 2026-03-11 14:40:26 |
| TXN-01017308 | Toast | $64.64 | $1.68 | $62.96 | 2026-03-11 14:26:16 |
| TXN-01017379 | Toast | $81.88 | $2.13 | $79.75 | 2026-03-11 13:59:39 |
| TXN-01015840 | Toast | $99.05 | $2.58 | $96.47 | 2026-03-11 13:06:18 |
| TXN-01016249 | Toast | $57.74 | $1.50 | $56.24 | 2026-03-11 13:04:07 |
| TXN-01016748 | Toast | $44.42 | $1.15 | $43.27 | 2026-03-11 13:02:53 |