Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 2356 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$237,888.87
Filtered tolls
$71,366.19
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01013096 | UberEats | $158.90 | $47.67 | $111.23 | 2026-03-16 18:56:07 |
| TXN-01012861 | UberEats | $73.41 | $22.02 | $51.39 | 2026-03-16 18:46:37 |
| TXN-01014194 | UberEats | $155.56 | $46.67 | $108.89 | 2026-03-16 18:45:01 |
| TXN-01013284 | UberEats | $69.74 | $20.92 | $48.82 | 2026-03-16 18:42:55 |
| TXN-01012371 | UberEats | $130.55 | $39.16 | $91.39 | 2026-03-16 18:41:03 |
| TXN-01014676 | UberEats | $106.03 | $31.81 | $74.22 | 2026-03-16 18:34:27 |
| TXN-01014543 | UberEats | $117.59 | $35.28 | $82.31 | 2026-03-16 18:13:11 |
| TXN-01013032 | UberEats | $60.10 | $18.03 | $42.07 | 2026-03-16 18:08:26 |
| TXN-01013252 | UberEats | $54.56 | $16.37 | $38.19 | 2026-03-16 18:02:46 |
| TXN-01013285 | UberEats | $127.84 | $38.35 | $89.49 | 2026-03-16 17:52:05 |
| TXN-01012967 | UberEats | $73.91 | $22.17 | $51.74 | 2026-03-16 17:28:23 |
| TXN-01013732 | UberEats | $130.90 | $39.27 | $91.63 | 2026-03-16 17:21:03 |
| TXN-01013366 | UberEats | $51.20 | $15.36 | $35.84 | 2026-03-16 17:19:32 |
| TXN-01014243 | UberEats | $158.21 | $47.46 | $110.75 | 2026-03-16 17:18:35 |
| TXN-01012431 | UberEats | $101.34 | $30.40 | $70.94 | 2026-03-16 17:17:03 |
| TXN-01014621 | UberEats | $90.11 | $27.03 | $63.08 | 2026-03-16 16:56:36 |
| TXN-01014605 | UberEats | $68.99 | $20.70 | $48.29 | 2026-03-16 16:51:23 |
| TXN-01012342 | UberEats | $50.83 | $15.25 | $35.58 | 2026-03-16 16:35:04 |
| TXN-01012613 | UberEats | $101.39 | $30.42 | $70.97 | 2026-03-16 15:26:38 |
| TXN-01013564 | UberEats | $156.27 | $46.88 | $109.39 | 2026-03-16 15:22:30 |
| TXN-01013414 | UberEats | $154.05 | $46.22 | $107.83 | 2026-03-16 15:19:33 |
| TXN-01012942 | UberEats | $125.21 | $37.56 | $87.65 | 2026-03-16 15:14:51 |
| TXN-01013769 | UberEats | $129.63 | $38.89 | $90.74 | 2026-03-16 15:00:40 |
| TXN-01014582 | UberEats | $59.79 | $17.94 | $41.85 | 2026-03-16 14:40:20 |
| TXN-01014433 | UberEats | $122.88 | $36.86 | $86.02 | 2026-03-16 14:37:45 |