Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 2356 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$237,888.87
Filtered tolls
$71,366.19
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01013479 | UberEats | $108.27 | $32.48 | $75.79 | 2026-04-05 11:33:34 |
| TXN-01013116 | UberEats | $121.48 | $36.44 | $85.04 | 2026-04-05 11:22:47 |
| TXN-01012597 | UberEats | $102.28 | $30.68 | $71.60 | 2026-04-05 11:19:06 |
| TXN-01012740 | UberEats | $63.88 | $19.16 | $44.72 | 2026-04-05 11:18:26 |
| TXN-01014110 | UberEats | $108.65 | $32.59 | $76.06 | 2026-04-05 10:57:44 |
| TXN-01014119 | UberEats | $87.54 | $26.26 | $61.28 | 2026-04-05 10:24:25 |
| TXN-01012381 | UberEats | $140.66 | $42.20 | $98.46 | 2026-04-05 10:21:21 |
| TXN-01013145 | UberEats | $55.20 | $16.56 | $38.64 | 2026-04-05 10:20:24 |
| TXN-01014315 | UberEats | $49.11 | $14.73 | $34.38 | 2026-04-05 10:00:26 |
| TXN-01014163 | UberEats | $62.08 | $18.62 | $43.46 | 2026-04-05 09:51:05 |
| TXN-01014620 | UberEats | $129.76 | $38.93 | $90.83 | 2026-04-05 09:38:40 |
| TXN-01013382 | UberEats | $61.64 | $18.49 | $43.15 | 2026-04-05 09:21:55 |
| TXN-01012507 | UberEats | $96.78 | $29.03 | $67.75 | 2026-04-05 09:00:13 |
| TXN-01013532 | UberEats | $97.78 | $29.33 | $68.45 | 2026-04-05 08:20:05 |
| TXN-01014417 | UberEats | $140.39 | $42.12 | $98.27 | 2026-04-04 23:04:02 |
| TXN-01014513 | UberEats | $47.09 | $14.13 | $32.96 | 2026-04-04 22:56:52 |
| TXN-01013814 | UberEats | $126.19 | $37.86 | $88.33 | 2026-04-04 22:15:12 |
| TXN-01013268 | UberEats | $51.39 | $15.42 | $35.97 | 2026-04-04 22:03:02 |
| TXN-01014386 | UberEats | $138.71 | $41.61 | $97.10 | 2026-04-04 21:26:16 |
| TXN-01012542 | UberEats | $128.35 | $38.50 | $89.85 | 2026-04-04 21:13:09 |
| TXN-01014640 | UberEats | $102.71 | $30.81 | $71.90 | 2026-04-04 21:12:48 |
| TXN-01014567 | UberEats | $153.25 | $45.98 | $107.27 | 2026-04-04 20:35:11 |
| TXN-01012524 | UberEats | $138.45 | $41.53 | $96.92 | 2026-04-04 20:27:27 |
| TXN-01014373 | UberEats | $96.09 | $28.83 | $67.26 | 2026-04-04 20:05:42 |
| TXN-01014434 | UberEats | $122.49 | $36.75 | $85.74 | 2026-04-04 20:04:25 |