Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1928 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$175,199.32
Filtered tolls
$4,555.26
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01016289 | Toast | $39.40 | $1.02 | $38.38 | 2026-03-10 23:32:15 |
| TXN-01017097 | Toast | $92.84 | $2.41 | $90.43 | 2026-03-10 23:21:54 |
| TXN-01016297 | Toast | $88.28 | $2.30 | $85.98 | 2026-03-10 22:58:44 |
| TXN-01016385 | Toast | $122.32 | $3.18 | $119.14 | 2026-03-10 21:31:44 |
| TXN-01015956 | Toast | $86.01 | $2.24 | $83.77 | 2026-03-10 21:23:47 |
| TXN-01015937 | Toast | $46.89 | $1.22 | $45.67 | 2026-03-10 21:23:08 |
| TXN-01017527 | Toast | $48.39 | $1.26 | $47.13 | 2026-03-10 20:23:18 |
| TXN-01016142 | Toast | $104.54 | $2.72 | $101.82 | 2026-03-10 20:22:07 |
| TXN-01015983 | Toast | $124.49 | $3.24 | $121.25 | 2026-03-10 20:21:58 |
| TXN-01016048 | Toast | $84.60 | $2.20 | $82.40 | 2026-03-10 20:17:22 |
| TXN-01016650 | Toast | $113.99 | $2.96 | $111.03 | 2026-03-10 20:12:34 |
| TXN-01017578 | Toast | $71.82 | $1.87 | $69.95 | 2026-03-10 20:08:45 |
| TXN-01017457 | Toast | $117.83 | $3.06 | $114.77 | 2026-03-10 19:54:36 |
| TXN-01017550 | Toast | $138.17 | $3.59 | $134.58 | 2026-03-10 19:50:05 |
| TXN-01016498 | Toast | $96.82 | $2.52 | $94.30 | 2026-03-10 19:44:55 |
| TXN-01017057 | Toast | $91.67 | $2.38 | $89.29 | 2026-03-10 19:34:30 |
| TXN-01016376 | Toast | $132.38 | $3.44 | $128.94 | 2026-03-10 19:16:34 |
| TXN-01017560 | Toast | $136.67 | $3.55 | $133.12 | 2026-03-10 19:07:49 |
| TXN-01017346 | Toast | $121.98 | $3.17 | $118.81 | 2026-03-10 19:07:23 |
| TXN-01016425 | Toast | $136.90 | $3.56 | $133.34 | 2026-03-10 19:04:06 |
| TXN-01016499 | Toast | $51.52 | $1.34 | $50.18 | 2026-03-10 18:57:50 |
| TXN-01017484 | Toast | $45.46 | $1.18 | $44.28 | 2026-03-10 18:53:45 |
| TXN-01017597 | Toast | $101.35 | $2.64 | $98.71 | 2026-03-10 18:50:33 |
| TXN-01017462 | Toast | $58.43 | $1.52 | $56.91 | 2026-03-10 18:34:26 |
| TXN-01017363 | Toast | $113.93 | $2.96 | $110.97 | 2026-03-10 18:24:05 |