Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1928 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$175,199.32
Filtered tolls
$4,555.26
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01017142 | Toast | $136.57 | $3.55 | $133.02 | 2026-03-10 12:23:01 |
| TXN-01016517 | Toast | $134.68 | $3.50 | $131.18 | 2026-03-10 12:17:12 |
| TXN-01017218 | Toast | $142.68 | $3.71 | $138.97 | 2026-03-10 11:58:24 |
| TXN-01016084 | Toast | $42.50 | $1.10 | $41.40 | 2026-03-10 11:58:02 |
| TXN-01016843 | Toast | $91.88 | $2.39 | $89.49 | 2026-03-10 11:42:58 |
| TXN-01015823 | Toast | $131.93 | $3.43 | $128.50 | 2026-03-10 11:18:01 |
| TXN-01017435 | Toast | $67.07 | $1.74 | $65.33 | 2026-03-10 11:11:53 |
| TXN-01017633 | Toast | $89.24 | $2.32 | $86.92 | 2026-03-10 11:11:45 |
| TXN-01017011 | Toast | $44.38 | $1.15 | $43.23 | 2026-03-10 11:10:57 |
| TXN-01017132 | Toast | $82.41 | $2.14 | $80.27 | 2026-03-10 11:05:44 |
| TXN-01017228 | Toast | $115.97 | $3.02 | $112.95 | 2026-03-10 10:14:28 |
| TXN-01017003 | Toast | $48.18 | $1.25 | $46.93 | 2026-03-10 09:51:40 |
| TXN-01017474 | Toast | $130.85 | $3.40 | $127.45 | 2026-03-10 09:37:05 |
| TXN-01016027 | Toast | $68.35 | $1.78 | $66.57 | 2026-03-10 09:08:39 |
| TXN-01016387 | Toast | $83.85 | $2.18 | $81.67 | 2026-03-10 08:04:02 |
| TXN-01015800 | Toast | $107.07 | $2.78 | $104.29 | 2026-03-09 22:58:08 |
| TXN-01017452 | Toast | $137.47 | $3.57 | $133.90 | 2026-03-09 21:56:18 |
| TXN-01016277 | Toast | $67.30 | $1.75 | $65.55 | 2026-03-09 21:54:13 |
| TXN-01016394 | Toast | $76.85 | $2.00 | $74.85 | 2026-03-09 21:52:29 |
| TXN-01016013 | Toast | $111.72 | $2.90 | $108.82 | 2026-03-09 21:49:45 |
| TXN-01016036 | Toast | $61.24 | $1.59 | $59.65 | 2026-03-09 21:47:19 |
| TXN-01017189 | Toast | $90.04 | $2.34 | $87.70 | 2026-03-09 21:40:54 |
| TXN-01017490 | Toast | $44.59 | $1.16 | $43.43 | 2026-03-09 21:26:55 |
| TXN-01016475 | Toast | $39.27 | $1.02 | $38.25 | 2026-03-09 20:37:42 |
| TXN-01017060 | Toast | $44.25 | $1.15 | $43.10 | 2026-03-09 20:28:30 |