Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 2356 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$237,888.87
Filtered tolls
$71,366.19
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01013905 | UberEats | $158.79 | $47.64 | $111.15 | 2026-03-10 12:35:57 |
| TXN-01012396 | UberEats | $79.30 | $23.79 | $55.51 | 2026-03-10 12:29:41 |
| TXN-01012395 | UberEats | $56.80 | $17.04 | $39.76 | 2026-03-10 12:19:53 |
| TXN-01013093 | UberEats | $143.42 | $43.03 | $100.39 | 2026-03-10 12:17:54 |
| TXN-01014462 | UberEats | $54.58 | $16.37 | $38.21 | 2026-03-10 12:08:29 |
| TXN-01013216 | UberEats | $146.14 | $43.84 | $102.30 | 2026-03-10 12:05:10 |
| TXN-01012404 | UberEats | $79.10 | $23.73 | $55.37 | 2026-03-10 12:00:54 |
| TXN-01012394 | UberEats | $76.20 | $22.86 | $53.34 | 2026-03-10 12:00:07 |
| TXN-01012935 | UberEats | $139.28 | $41.78 | $97.50 | 2026-03-10 11:42:33 |
| TXN-01013077 | UberEats | $62.28 | $18.68 | $43.60 | 2026-03-10 11:34:29 |
| TXN-01014658 | UberEats | $75.44 | $22.63 | $52.81 | 2026-03-10 11:22:05 |
| TXN-01014626 | UberEats | $152.85 | $45.85 | $107.00 | 2026-03-10 11:20:40 |
| TXN-01014472 | UberEats | $136.31 | $40.89 | $95.42 | 2026-03-10 11:09:08 |
| TXN-01013074 | UberEats | $79.68 | $23.90 | $55.78 | 2026-03-10 11:05:22 |
| TXN-01012957 | UberEats | $153.19 | $45.96 | $107.23 | 2026-03-10 11:02:07 |
| TXN-01014103 | UberEats | $149.74 | $44.92 | $104.82 | 2026-03-10 10:52:57 |
| TXN-01012430 | UberEats | $96.91 | $29.07 | $67.84 | 2026-03-10 10:52:54 |
| TXN-01012364 | UberEats | $50.69 | $15.21 | $35.48 | 2026-03-10 10:45:13 |
| TXN-01013643 | UberEats | $80.54 | $24.16 | $56.38 | 2026-03-10 10:21:41 |
| TXN-01013322 | UberEats | $99.43 | $29.83 | $69.60 | 2026-03-10 10:09:16 |
| TXN-01014411 | UberEats | $149.99 | $45.00 | $104.99 | 2026-03-10 10:08:39 |
| TXN-01012914 | UberEats | $151.92 | $45.58 | $106.34 | 2026-03-10 09:19:54 |
| TXN-01014191 | UberEats | $149.95 | $44.98 | $104.97 | 2026-03-10 09:19:39 |
| TXN-01012732 | UberEats | $102.55 | $30.76 | $71.79 | 2026-03-10 09:09:58 |
| TXN-01013768 | UberEats | $48.99 | $14.70 | $34.29 | 2026-03-10 08:52:48 |