Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1226 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$64,491.21
Filtered tolls
$1,676.71
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01007392 | Toast | $35.18 | $0.91 | $34.27 | 2026-03-30 18:47:27 |
| TXN-01007015 | Toast | $70.01 | $1.82 | $68.19 | 2026-03-30 18:40:08 |
| TXN-01007613 | Toast | $49.46 | $1.29 | $48.17 | 2026-03-30 18:27:32 |
| TXN-01006763 | Toast | $60.76 | $1.58 | $59.18 | 2026-03-30 18:18:42 |
| TXN-01006784 | Toast | $33.71 | $0.88 | $32.83 | 2026-03-30 17:25:41 |
| TXN-01006663 | Toast | $34.63 | $0.90 | $33.73 | 2026-03-30 17:19:21 |
| TXN-01006618 | Toast | $30.18 | $0.78 | $29.40 | 2026-03-30 17:16:17 |
| TXN-01006808 | Toast | $30.27 | $0.79 | $29.48 | 2026-03-30 17:03:15 |
| TXN-01007683 | Toast | $51.15 | $1.33 | $49.82 | 2026-03-30 16:34:11 |
| TXN-01006821 | Toast | $29.87 | $0.78 | $29.09 | 2026-03-30 16:14:36 |
| TXN-01007065 | Toast | $73.31 | $1.91 | $71.40 | 2026-03-30 16:00:48 |
| TXN-01007820 | Toast | $51.56 | $1.34 | $50.22 | 2026-03-30 15:46:43 |
| TXN-01007672 | Toast | $58.76 | $1.53 | $57.23 | 2026-03-30 14:46:46 |
| TXN-01007076 | Toast | $41.73 | $1.08 | $40.65 | 2026-03-30 14:17:05 |
| TXN-01006932 | Toast | $69.97 | $1.82 | $68.15 | 2026-03-30 13:37:22 |
| TXN-01007397 | Toast | $67.56 | $1.76 | $65.80 | 2026-03-30 13:32:30 |
| TXN-01007746 | Toast | $62.72 | $1.63 | $61.09 | 2026-03-30 13:07:18 |
| TXN-01006805 | Toast | $39.09 | $1.02 | $38.07 | 2026-03-30 12:58:07 |
| TXN-01007192 | Toast | $73.74 | $1.92 | $71.82 | 2026-03-30 12:23:43 |
| TXN-01006921 | Toast | $65.36 | $1.70 | $63.66 | 2026-03-30 12:06:34 |
| TXN-01007599 | Toast | $59.48 | $1.55 | $57.93 | 2026-03-30 12:01:09 |
| TXN-01007556 | Toast | $63.97 | $1.66 | $62.31 | 2026-03-30 11:47:39 |
| TXN-01006886 | Toast | $28.82 | $0.75 | $28.07 | 2026-03-30 11:44:54 |
| TXN-01007647 | Toast | $49.84 | $1.30 | $48.54 | 2026-03-30 11:39:44 |
| TXN-01006634 | Toast | $72.21 | $1.88 | $70.33 | 2026-03-30 10:41:48 |