Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1498 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$87,949.64
Filtered tolls
$26,384.44
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01004729 | UberEats | $64.98 | $19.49 | $45.49 | 2026-04-01 12:04:34 |
| TXN-01005490 | UberEats | $42.61 | $12.78 | $29.83 | 2026-04-01 11:56:25 |
| TXN-01005131 | UberEats | $60.82 | $18.25 | $42.57 | 2026-04-01 11:55:22 |
| TXN-01004976 | UberEats | $39.27 | $11.78 | $27.49 | 2026-04-01 11:15:00 |
| TXN-01005042 | UberEats | $79.68 | $23.90 | $55.78 | 2026-04-01 11:06:11 |
| TXN-01005517 | UberEats | $39.53 | $11.86 | $27.67 | 2026-04-01 10:28:58 |
| TXN-01005593 | UberEats | $41.09 | $12.33 | $28.76 | 2026-04-01 10:23:49 |
| TXN-01004436 | UberEats | $63.79 | $19.14 | $44.65 | 2026-04-01 10:07:03 |
| TXN-01004798 | UberEats | $44.22 | $13.27 | $30.95 | 2026-04-01 10:01:41 |
| TXN-01005760 | UberEats | $82.56 | $24.77 | $57.79 | 2026-04-01 09:30:03 |
| TXN-01005479 | UberEats | $57.28 | $17.18 | $40.10 | 2026-04-01 09:14:29 |
| TXN-01004931 | UberEats | $53.07 | $15.92 | $37.15 | 2026-04-01 08:21:44 |
| TXN-01005549 | UberEats | $83.20 | $24.96 | $58.24 | 2026-04-01 07:12:43 |
| TXN-01004572 | UberEats | $73.22 | $21.97 | $51.25 | 2026-03-31 22:43:39 |
| TXN-01005117 | UberEats | $77.71 | $23.31 | $54.40 | 2026-03-31 22:22:57 |
| TXN-01005848 | UberEats | $33.58 | $10.07 | $23.51 | 2026-03-31 21:26:55 |
| TXN-01005696 | UberEats | $48.97 | $14.69 | $34.28 | 2026-03-31 21:11:05 |
| TXN-01005497 | UberEats | $51.75 | $15.52 | $36.23 | 2026-03-31 21:09:05 |
| TXN-01005417 | UberEats | $33.79 | $10.14 | $23.65 | 2026-03-31 20:58:11 |
| TXN-01005346 | UberEats | $36.61 | $10.98 | $25.63 | 2026-03-31 20:42:46 |
| TXN-01004469 | UberEats | $60.18 | $18.05 | $42.13 | 2026-03-31 20:36:28 |
| TXN-01005295 | UberEats | $49.82 | $14.95 | $34.87 | 2026-03-31 20:08:54 |
| TXN-01005516 | UberEats | $50.26 | $15.08 | $35.18 | 2026-03-31 19:55:07 |
| TXN-01004464 | UberEats | $83.79 | $25.14 | $58.65 | 2026-03-31 19:32:40 |
| TXN-01005555 | UberEats | $78.31 | $23.49 | $54.82 | 2026-03-31 19:29:46 |